1. Limitation of Magento 2 GEOIP Redirect feature in the default
In the default Magento 2, the GEOIP auto-redirect (switch store) feature in multi-store view website is not available. Once the buyer enters a default Magento 2 store, they have to look for the position of the store view button and adjust it manually. This makes the user experience less convenient and friendly. Moreover, some customers may be confused about an unfamiliar language from the default store, thus, can not find out where to switch store view.
Imagine that you have a default English store view and a Chinese one. Without a GEOIP store switcher, it surely takes time for a Chinese customer to get to a relevant store view. This is how the bounce rate likely to happen for international Magento 2 website.
2. An effective tool to have GEOIP in Magento 2
To solve that drawback of Magento 2, BSSCommerce has come up with the new Magento 2 GEOIP Store Switcher extension as a useful tool supporting auto-redirecting based on GeoIP for multiple store view website. Furthermore, admins can configure GEOIP block for specific countries and IPs. The module’s main purpose is to improve user experience, reduce bounce rate and avoid spamming for multi-store view Magento 2 website.
3. How “Magento 2 GEOIP Store Switcher” works
With all of the fantastic benefits above, let’s find out in details about Magento 2 GEOIP Store Switcher extension’s features and how it can help your business.
- Redirect the user to the assigned store view based on GeoIP country
At the backend, admins can assign which store view a country will be redirected to. Later, when users enter your store, the extension will identify their country based on GeoIP and switch to a relevant store view. For example, you can set UK and US customer for auto-switching to English store view. While France users are changed to French store view.
Take a look at the backend demo and see how it works!
- Allow/forbid users to switch store view
This is a worth-to-try feature if you want to limit the publicity of different pricing for each store view. Once the manual switch is disabled, the customer can browse within their assigned store view only.
You can easily set up this feature at our backend demo and come back to our frontend demo to check out!
- Set store view redirect exception for specific IPs and URLs
The redirect restriction feature is useful to set exception for Magento 2 GEOIP Store Switch rule as your wishes. For example, you have a support team working at France, but the France user is redirected to its store view only and can not switch store. Then, the IP redirect restriction can get your team office out of the switching and access another store view normally.
The same goes for URLs redirect restriction. The URLs you set will be displayed in the default view and not be redirected.
- Limit search engine crawlers from redirecting
During the process of crawling your site, the search engine bots may judge the similar content of the store views as a duplicate content issue. Hence, the restrict user agent feature was made to get rid of this problem. We already provide a list of all the common search engine. Once being selected, the crawlers will not be redirected during the indexing.
- GEOIP block by IPs and countries
The GeoIP block feature was developed to upgrade the functionality of Magento 2 GEOIP Store Switcher. You can choose to completely block access to your site from specific IP addresses or countries. This is exceptionally helpful to prevent spamming and fraud order.
Magento 2 GEOIP Store Switcher with all of its practical features will be a big helping hand for multi store view Magento 2 site. The extension will smoothly redirect your visitors to a relevant store view based on GEOIP. Let’s bring up your customer experience to a whole new level!