Reformation Shopify Theme: Versatile Theme To Boost Sales

Theme plays an important role when it comes to building an e-commerce store. A good storefront design not only helps enhance the shopping experience but also reflects the brand identity. In this article, we will review all about the Reformation Shopify theme, exploring its features, layout options, customer service, and everything else.

Reformation Shopify Theme: Overview

Reformation is a feature-rich and high-converting Shopify theme. This website template is developed by Fuel Themes, who has built tons of premium Shopify and WooCommerce themes, such as Vision, Habitat, and Fifth Avenue.

Overview of Shopify Reformation theme:

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Reformation Shopify Theme: An In-depth Review

In this section, we will look at the theme in detail. This Reformation Shopify theme review covers the highlight features, presets, customer support, and pricing.

Key Features

The Shopify Reformation theme comes with heaps of features. Here, we will look at four main categories: cart and checkout, marketing and conversion, merchandising, and product discovery.

1. Cart and Checkout

Slide out cart

A slide-out cart is basically a small cart tab that shows up from the side when you click on the cart icon or a customer adds an item to your cart. This is very convenient for the customer, as it allows them to browse the page and review their selection at the same time.

Quick buy

The next thing we love about the Reformation Shopify theme is the Quick Buy feature. With this, the customers don’t have to visit the product page and wait for things to be fully loaded. Instead, they just have to click on the Quick View button; a small window with basic information will appear in no time.

From there, shoppers can select the variation and number of orders and click the buy now button. This reduces so much time and effort for making a purchase.

Pre-order functionality

This feature is also a nice built-in feature of the theme. It is an effective way of maintaining sales momentum and assessing the demand for a new or restocked item.

In-store pickups

If you are selling your stuff both online and offline, this option can give your store a competitive edge. It lets the buyers collect their purchases in person, making it especially convenient for those who are in a hurry or seeking last-minute gifts.

2. Marketing and Conversion

That’s about the notable cart and checkout functionalities. Coming to marketing and conversion rate optimization tools, the Reformation theme Shopify is well packed with:

Multi-purpose popup tool: Include popups for newsletters and age verification without having to integrate any Shopify add-ons.

Countdown timer: Display a timer for promotions or limited offers, urging the potential customers to take the desired action.

>> Discover: Top 15 Best Converting Shopify Themes

Product badges: Assign customizable labels right next to selected items, such as “New,” “Trending,” or “Our Selection”; make the product listing you want to highlight stand out among the rest.

In-menu promotions: Similar to product badges, yet the “product” here is the “category” in the menu.

3. Merchandising

In terms of merchandising, we highly appreciate the Shopify Reformation theme for the following features:

Color Swatches: Shoppers can directly view all the color options on the product page. This helps them have a closer and more realistic look at the color variant they preferred and thus lower the return rate due to unmet expectations.

Before/After Image Slider: With this feature, online merchants can present side-by-side comparisons of the item. It provides potential buyers with a clear visual representation of the benefits and product transformations.

Image Hotspots: This is an advanced feature that sellers can assign interactive points on images. When buyers hover over the spot, they will find out about the item, including the product names, price and link to its product page.

Product Videos: What is special about this feature is that you can integrate videos into the product pages. Once live, the videos automatically play, capturing the attention of the visitors and offering them a clearer understanding of the item.

4. Product Discovery

Moving on to product discovery, the Reformation Shopify theme boasts great features like a customizable mega menu, infinite scroll, a responsive and intuitive search function, and previously viewed and related products.

Mega Menu: An advanced menu system that showcases product categories and subcategories in a structured layout, allowing for better navigation.

Infinite Scroll: Products will be automatically loaded when customers scroll through collection pages, making it seem seamless and harmonious.

Enhanced Search: An intuitive search function where visitors can quickly find products by name, category, or attributes.

Recently Viewed and Recommended Products: A section below the main product items, where buyers can explore similar products and review the items they have previously viewed. This can lead to upselling and cross-selling, increasing the average order value.

>> Related topic: TOP 13+ Best Shopify Themes For One Product Store Worth Trying

Layout Options

The Reformation theme Shopify offers 5 different presets, each catering to certain needs.

Default

This layout impresses with a clean and minimalist look and feel. The Default preset places stress on simplicity and ease of navigation, making it a perfect fit for various niches.

>> You may concern: 15+ Best Minimal Shopify Themes For Modern Brands

Reinvent

Our first impression of the Reformation Reinvent theme is innovation and boldness. Dynamic and unconventional layouts make it great for creative businesses or brands.

Sunshine

The Sunshine preset features vibrant colors and welcoming aesthetics. If you are running a store in lifestyle, outdoor, or family-oriented niches, this is a must-try.

Mono

When it comes to Mono, the first word that comes to mind is simplicity and sophistication. Such presets are best suited for high-end products or brands with a refined, upscale image.

Glamour

The Glamour layout leans more towards beauty, fashion, or luxury product stores. This preset usually evokes a luxurious and chic look and feel.

Customer Support and Documentation

Talking of customer support, Fuel Themes offers quick and responsive support. Their user guide covers everything you need to set up and customize the theme, ranging from product siblings to trending products and product variant swatches.

They also have an effective and professional team of theme experts. You can fill out their contact form, and their customer service team will get back to you within 24 hours. The scope of their support includes bug fixes and queries related to theme settings and current features.

It’s important to note that the support team does not handle assistance for third-party app integration and related questions, new feature development, or new theme setting additions.

>> Read more: 100+ Best Shopify Themes Collection For Each Store Model

User Reviews and Rating

Most Reformation Shopify theme reviews highlight the ease of use, aesthetic appeals, and rich features. The theme is also highly praised for its responsive support and multiple custom sections and conversion-optimized templates. 93% of the reviews have positive experience with Reformation.

Cost and Pricing

The Shopify Reformation theme offers unlimited free trials. Merchants can tweak and customize the theme however they want. If they find the theme compatible with their brand identity, they can publish the theme at a one-time cost of $380.

While the cost may be higher than some other Shopify themes, considering its extensive features, professional design, and responsive customer support, this is a worthwhile investment.

Who Is The Shopify Reformation Theme Great For?

Pros

• Works with Shopify’s latest features.
• Speed-tested for top performance.
• Free trial; pay $380 only when you publish.
• Get new features and fixes anytime.
• One-time payment, yours forever for one store.

Cons

• Steep for budget shoppers.
• Might feel overwhelming for e-commerce newbies.
• Best for visual brands, not ideal for data-heavy setups.

Best For

While the Reformation theme Shopify is built for various industries, it is especially well-fit for fashion and apparel stores, luxury brands, lifestyle and decor niches, and omnichannel retailers.

Shopify Reformation Theme: Best Alternative

While the Reformation theme offers a bunch of great features and marketing tools, its price might be quite expensive for some store owners. In that case, the Eurus Shopify theme is the best alternative. It’s versatile and offers many advanced features similar to Reformation, yet available at a more affordable one-time payment of $270.

Why Eurus?

• More affordable price, one-time payment at $270.
• Suitable for various types of stores and niches.
• Offers multiple presets: Puff, Breeze, Breath, Swirl, and Whiff.
• Tested and approved for fast loading speeds.
• Extensive customizable sections and blocks.
• Excellent customer support.

Learn more about the Eurus Theme Shopify here.

Reformation Theme Shopify Store Examples

Here are some stores using this Shopify theme:

Bon Chic Bon Genre

The Bon Chic Bon Genre fashion brand is a prime example of stores that leverage the Reformation Shopify theme exceptionally well. It truly embodies chic aesthetics and modern functionality that aligns with the brand identity.

The StoneFly

The StoneFly store sells high-quality outdoor and adventure gear. It makes use of the striking imagery and a well-organized mega menu, guiding visitors seamlessly through its extensive product categories.

Bottom Line

That wraps up our detailed Reformation Shopify theme review. We hope that you are able to weigh the pros and cons of the theme and make your own decision thus far. And if you find this article helpful, don’t forget to visit BSS Commerce for more Shopify tips and resources.