Elevating B2B Experience for Valera – Switzerland’s Leading Hair Specialist with BSS Commerce apps

Industry: Beauty
Website: valera.com
Location: Switzerland
Features used:
🔷 Custom Pricing, Tax Display, B2B registration form (BSS: B2B/Wholesale Solution)

🔎 Overview

Valera, Switzerland’s premier hair specialist with a rich history dating back to 1955, values peace, tradition, and sustainability. Rooted in Swiss traditions, they craft durable quality hair care appliances, blending expertise and passion. Their commitment to well-being, safety, and sustainable development is reflected in every aspect of their business, making Valera a trusted name among professional stylists and discerning users.
their B2B aspirations.

💪 Challenges Faced

Valera faced a unique challenge in catering to both B2C and B2B customers with distinct pricing structures and VAT requirements. They needed a solution to seamlessly integrate these customer segments within a single Shopify store. The challenge extended to the registration process, requiring a customized form for B2B customers to provide essential details, including a valid EU VAT number.

💡 Finding Solution

Choosing BSS: B2B/Wholesale Solution App proved instrumental for Valera. The app seamlessly addressed their specific requirements, allowing for different pricing and VAT exclusions for B2B customers. The Registration Form module facilitated the creation of a customized form tailored to B2B needs, aligning seamlessly with Valera’s theme and preferences.

Moreover, the Tax Display module ensured clear and accurate price displays, excluding VAT for B2B transactions. To enhance user experience, the app’s support team provided prompt assistance and guidance during the setup process, resolving challenges efficiently. The modular approach of the app allowed Valera to effortlessly integrate these features into their existing Shopify store, creating a unified and efficient platform.

✅ Success Metrics

Thanks to BSS: B2B/Wholesale Solution App, Valera successfully transformed their Shopify store to cater to both B2C and B2B customers. Despite initial setup challenges, the exceptional responsiveness and support from the BSS team proved crucial. The tailored Registration Form module and Tax Display feature not only met but exceeded Valera’s expectations.

The final result is a unified, user-friendly platform that aligns with Valera’s values of tradition, quality, and sustainable business practices. Valera’s commitment to providing a lasting, exceptional customer experience is now seamlessly realized in its Shopify store, reflecting the essence of its Swiss heritage. The comprehensive solution not only streamlined their B2B operations but also positioned Valera for sustained growth and success in the competitive landscape of online commerce.

Valera has reviewed our BSS: B2B/Wholesale Solution app with 5 out of 5 stars:

“We decided to use the B2B/Wholesale Solution App for our Shopify store to meet our client’s specific requirements. We needed the ability to sell to B2B customers with different pricing and exclude VAT charges for them. This app fulfilled all the necessary criteria Valera was seeking. Additionally, for the registration form, we wanted B2B users to provide a valid EU VAT number along with other mandatory fields.
Thanks to this app, we were able to effectively utilize the same Shopify store for both B2C and B2B customers. However, we did encounter some issues during the setup process, which led us to reach out to the app’s support team. We were pleasantly surprised by their exceptional responsiveness and prompt assistance. The support provided by this app’s team was truly fantastic.”

#Valera #Beauty #BSSCommerce