Building an e-store is never an easy game for store owners, especially novice entrepreneurs. As you venture into crafting your store’s pages, it’s crucial to remain knowledgeable about the possible challenges that may come your way. 

This article will list out the top five most common hurdles and guide you on how to surmount them.

Let’s get started!

1. Lack of Skills and Knowledge in Page Building

Creating an appealing Shopify store quickly necessitates proficiency in coding, design, marketing, and other crucial skills. Especially as an ever-growing number of customers browse online stores using their smartphones and tablets, it becomes paramount to guarantee a seamless and user-friendly shopping experience across multiple devices. However, if you lack the necessary expertise and experience to craft store pages that cater to all these aspects, it can pose a significant challenge.

How to tackle

You don’t need to hire a freelancer to code or design what follows your requirements because GemPages – the top-ranked Shopify page builder, can do all for you. Designed with pre-built features, it allows you to create and customize various page types with less code. It also offers a user-friendly interface with intuitive drag-and-drop features that can be easily customized and organized to your liking. 

GemPages is also introducing an AI-powered feature called Image-to-layout in its upcoming Editor v7. This feature allows you to have a fully editable layout that looks like your input within seconds, making the page-building process much easier and less manual.

Image-to-Layout - The first AI feature developed by GemAI

Image-to-Layout – The first AI feature developed by GemAI

Read more: GemPages v7: AI-powered for Unmatched Performance and Experiences

Moreover, GemPages provides responsive cross-device functionality. The pages created using GemPages will not only have a visually appealing design but also function seamlessly across computers, mobiles, and tablets. 

With just a click on the GemPages dashboard, users can preview how their store pages will appear on different devices. This allows users to make necessary adjustments to elements on respective screen sizes, ensuring their pages have a consistent and polished look.

2. Lack of Resources

Affording the expenses associated with hiring designers, marketers, and developers… may not be feasible for shoestring-budget businesses. As such, you might consider starting on your own, which will demand a significant amount of time and effort. 

How to tackle

GemPages can address this problem by offering cost-effective subscription plans. It provides various tiers of subscription plans accommodating different budget levels. By doing this, GemPages ensures that you can access the necessary support from coding to designing without putting a strain on your financial resources.

GemPages price

GemPages subscription tiers

Furthermore, GemPages streamlines the entire page-building process, saving time when creating pages. With the introduction of their new Editor v7, which incorporates AI technology, the building speed has increased by up to 4 times compared to the previous version. By exploring the new Editor, users can benefit from substantial feature upgrades that enhance the efficiency of page building.

3. Lack of Ability to Create Branded Stores 

Having a unified brand identity goes a long way toward helping stores stand out from the crowd. However, these requirements can pose challenges for store owners.

How to tackle

GemPages enables store owners to customize and personalize their pages to represent their brand. With features like seasonal templates like Chrismas or Mother’s Day… and conversion-driven elements such as countdown timer, and stock counter…, it covers a wide range of special triggers that enhance the customer experience in a branded manner. 

GemPages templates

GemPages template collection

4. Lack of Sales and Marketing Fulfillment

One of the major obstacles faced by new store owners is managing and optimizing sales and marketing performance. To address this, you may require a specialist’s expertise or a tool’s assistance. However, accessing such resources may not be feasible or too expensive for small and medium-sized businesses.

How to tackle

GemPages offers a wide range of third-party apps to help you scale your business and optimize customer experience endlessly. These apps, including renowned players in the industry such as Ali Reviews, Seal Subscription, Fera, Growave, and others, provide specific features to enhance your sales and marketing capabilities. 

GemPages integrations

Third-party integrations on GemPages Dashboard

More noticeably, GemPages has introduced exclusive innovating features, including A/B testing and GemMeter. These practical functionalities enhance your store’s performance by optimizing the conversion rate, tracking performance metrics, and improving the overall customer experience.

>>> Embed video: How to use GemMeter 

5. Lack of Instant Support and Assistance

Technical or design challenges are inevitable while building pages which can cause delays or even prevent you from launching your page.

How to tackle

Count on a supreme customer support system. GemPages offers reliable customer support through various channels, including email, live chat, and live video support, as well as a comprehensive collection of helpful articles on the GemPages Blog and tutorials on the GemPages Help Center. All inquiries are promptly responded to within 24 hours. 

Additionally, GemPages has an active Facebook community where users can seek help and support from their peers. The GemPages customer support team is also present in the community, ready to provide immediate assistance whenever users require it.

Review on GemPages

Reviews on GemPages

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Page building hurdles can be efficiently cleared up by using the page builder in the right way. GemPages offers a user-friendly interface and a wide range of functionalities that enable you to create an impressive, conversion-driven store that aligns with your distinct vision and appeals to your customers. Moreover, the exceptional customer service team provides reliable support throughout the building process, ensuring a stress-free experience. Let’s start a free trial now!


About GemPages

GemPages is a one-stop storefront customization solution for multiple eCommerce platforms. Named in the top 3 Shopify page builders, GemPages empowers e-sellers to create, customize, and optimize their stores effortlessly with an AI-powered feature and intuitive elements. The company has helped over 165,000 merchants build sales-boosting and stunning stores with less code and is en route to transforming the global eCommerce industry. 

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