Shopify stands out as one of the top eCommerce platforms online. It offers many tools to help you set up your online store. Have you ever asked yourself, “How much does Shopify cost?” If so, this post is for you. The plan you pick will depend on how big your business is, what you need, and how much you can spend. Today, BSS will look at each plan for you.
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How Much Does Shopify Cost With Core Shopify Plans?
No matter if your business is small and new or big and well-known, Shopify has a plan that fits what you need and can afford. You can also grow with it easily. So, if you start small, you can move up as your business gets bigger. All three Shopify plans come with some standard features. As you go up in plans, you get more features.
Shopify’s Core Plans: Comparison
Shopify offers three main plans: Basic, Shopify, and Advanced. Based on each plan, you will know how much is Shopify per month. The prices range from $25 to $399 per month when you pay for a year upfront – this saves you 25% compared to monthly payments. Although Shopify does not have a free option, it provides a short three-day trial at no cost. This does not give you much opportunity to get to know the platform and its tools, but you can get your first month for just $1 with Shopify’s starter deal.
Need a quick rundown of Shopify’s plans? Here you go:
| Basic | Shopify | Advanced | |
| Monthly pricing | $25 USD/mo | $65 USD/mo | $399 USD/mo |
| Annual pricing | $19 USD/mo | $49 USD/mo | $299 USD/mo |
| Unlimited products | ✓ | ✓ | ✓ |
| Staff accounts | 0 | 5 | 15 |
| Transaction fees | 2% | 1% | 0.6% |
You will need to think about other costs too, like templates and transaction fees, but we will get into those later. Let’s take a closer look at each of Shopify’s plans now.
The Shopify Basic Plan
What are the standout features?
- Annual price: $19 per month
- Monthly price: $25 per month
The Shopify Basic Plan costs $19 a month (if you pay for a year). It is the first of three main plans and the most popular option, according to Shopify. We think the Basic plan works well for smaller businesses that want to expand because it gives you a solid set of features to build on as you grow. On Shopify’s cheapest plan, you can count on these standard features:
- Card rates starting at 2% third-party payment providers
- 10 inventory locations
- 24/7 chat support
- Localized global selling (3 markets)
- POS Lite
Who is the plan best for?
Shopify Basic’s trimmed-down features and low cost make it a good choice for solo entrepreneurs or small businesses that sell online. It suits new businesses too, as users can upgrade their Shopify package when they need more.
The Shopify Plan
What are the standout features?
- Annual price: $49 per month
- Monthly price: $65 per month
The Shopify Plan costs $49 a month (if you pay for a year) and works better for businesses with lots of products and a strong market presence. On top of what you get with the Basic plan, the Shopify plan provides further support for growing online stores:
- Card rates starting at 1% third-party payment providers
- 10 inventory locations
- 24/7 chat support
- Localized global selling (3 markets)
- 5 additional staff accounts
- POS Lite
Who is the plan best for?
The Shopify Plan lets you have more staff and has a mid-range price, which makes it great for small teams. Its lower credit card fees also make it good for businesses making decent sales if they want to grow. The Shopify Plan bridges the gap between Shopify’s cheapest plan for new sellers and the Shopify Advanced Plan for fast-growing businesses.
The Shopify Advanced Plan
What are the standout features?
- Annual price: $299 per month
- Monthly price: $399 per month
Shopify’s priciest option is the Shopify Advanced Plan, which costs $299 monthly (if you pay for a year). This plan aims to help very large businesses by offering more features than other plans such as:
- Card rates starting at 0.6% third-party payment providers
- Custom reports and analytics
- 10 inventory locations
- Enhanced 24/7 chat support
- Localized global selling (3 markets) + add markets for $59 USD/mo each
- 15 additional staff accounts
- 10x checkout capacity
- POS Lite
Who is the plan best for?
If you are committed to expanding your business and ready to invest in boosting your store’s performance, Shopify Advanced Plan is the right choice for you. This plan offers very affordable credit card processing fees, which will make its monthly cost worthwhile as your business scales with high sales volumes.
How Much Does Shopify Cost With Alternative Shopify Plans?
Shopify does not just offer three main plans. It also has other options at different prices for sellers who do not need a full website as well as for top businesses in the industry. These choices are slightly different from Shopify’s standard offerings.
Shopify Plus
- Monthly price: Starting at $2,300 per month on a 3-year term
- For more complex businesses
Used by big names like Mattel and Sony, Shopify Plus is perfect for successful fast-growing and complex businesses. It is built for enterprise-level companies and merchants with massive sales. Shopify Plus gives businesses scalable and customizable solutions, including expert advice on strategy and technical support from Shopify itself.
Pricing starts from $2,300 per month and the plan is available for either a one-year or three-year subscription. Since this plan has no set costs, you will have to contact Shopify to get a quote. The plan starts from $2,300 per month and goes up, depending on your business needs and the number of monthly customers. This plan is aimed at businesses with more than $750,000 in annual revenue and prices start from $2,000 per month, so you will need to be in with the high rollers to make this plan worth it.
The cost begins at $2,300 per month, with options for one-year or three-year subscriptions. This plan lacks fixed pricing so you will need to reach out to Shopify for a specific quote. The monthly fee starts at $2,300 and increases based on your company’s requirements and customer volume. Companies with yearly earnings exceeding $750,000 are the target for this plan. To make this plan worthwhile, you will need to be among the top earners.
Shopify Plus offers these notable features:
- Competitive rates for high-volume merchants
- Custom reports and analytics
- 200 inventory locations
- Priority 24/7 phone support
- Localized global selling (50 markets)
- Unlimited staff accounts
- Fully customizable checkout with 40x capacity
- 200 POS Pro locations with Shopify Payments
- Sell wholesale/B2B
Shopify Starter
- Monthly price: $5 per month
- Sell instantly through social media and messaging apps or a simple online store
If you do not want to build a whole website, Shopify Starter allows you to sell on social media and messaging apps like Instagram, TikTok, and WhatsApp. The plan costs $5 per month (if you pay for a year), which makes it much cheaper than Shopify’s main options.
This plan works great for entrepreneurs trying out new products or companies wanting to sell on social media channels if they already have a website with another provider. Shopify Starter includes Shopify’s regular order management tools, sales analytics, and access to Shopify’s app market.
Some key features of Shopify Starter include:
- Selling powered for social: Easily share products on Instagram, WhatsApp, or anywhere else – providing customers quick and reliable transactions with Shopify checkout.
- Monetize your link in bio: Create a Linkpop page in minutes that drives followers to your top products and content, all via your bio link.
- Order management: Receive, manage, and fulfill orders – all from a single place within your admin.
- Analytics: See key performance metrics to learn about your sales and customers.
- Customer support: Get the support you need to start, run, and grow your business.
However, this budget-friendly plan has its drawbacks. Your web store will be limited to product pages, a contact page, and a checkout page. You might want to upgrade to the Basic plan if you wish to customize your online storefront and gain access to extra tools, like blogging and discounts.
Shopify Retail
- Monthly price: $89 per month
- In-person selling tools with advanced staff, inventory, and loyalty features
If you run a business that sells more in person than online, Shopify Retail is built with a focus on physical stores. Like the Shopify Starter plan, you get a simple web store. The Shopify Retail plan costs $89 per month after the first month, which is billed at $1.
Some key features of Shopify Retail include:
- Secure, encrypted payments
- Unlimited registers
- Unified inventory, online and in person
- Fast payouts
- Cash tracking
- Online sales
- Connected hardware
- Split payments
- Gift cards, physical and digital
- Free Shopify POS app
- Refunds and returns
- 24/7 customer support
Shopify Enterprise Commerce
- Custom pricing
- Build agility, speed to deployment, and performance for enterprise organizations
Just like Shopify Plus, Shopify’s Enterprise Commerce plan focuses on companies at the top of their fields and markets – but with pricing tailored to each client. The Shopify Enterprise plan gives businesses access to more tools to innovate allowing them to develop a strategy that meets their specific needs.
This plan stands out for its unlimited retail locations and improved large-scale infrastructure to support direct-to-consumer, wholesale, and retail operations. It makes sense that a plan offering complete customization keeps some details under wraps. To learn about pricing and get a thorough look at available features, you need to get in touch with Shopify to set up an initial call.
How Much Do Additional Shopify Fees Cost?
How much does shopify cost per month is clear, but as always, there are some additional expenses and small details you should know about.
Website Creation Expenses
Building a Shopify website costs money. You will spend cash on custom domain names, designs, and add-ons.
Domain Name
Shopify does not make store owners set up or host their own domains. It includes domain names in all its plans, and store owners can pick from any of the free domains it offers.
You have the option to buy a custom domain name. This costs about $15 a year for a .com domain and can reach $81 depending on the domain type you pick. If you own a registered domain name already, you can connect it to your Shopify store for free.
Themes and Design
Good design plays a crucial role in eCommerce success. Thankfully, Shopify provides themes with features that allow you to customize your website’s colors, style, and layout. As of now, you can pick from 13 free themes or more than 200 premium options. Shopify’s premium themes have a price tag between $140 to $450 – this is a one-time expense, but it can be a costly addition when combined with your Shopify subscription.
Apps
Like most software, Shopify can not always meet every business’s needs. This is where add-ons and integrations step in. Apps let you add features that Shopify does not offer. You are in luck because Shopify has more than 8000 apps to boost your store’s capabilities. Some apps cost money, while others come free of charge.
You can also check out several Shopify apps developed by BSS Commerce, especially the two most popular apps that have free plan available:
- BSS: B2B Wholesale Solution offers an all-in-one solution for merchants looking to streamline their wholesale business. Our platform provides a seamless shopping experience for B2B customers while allowing merchants to manage and gain valuable insights from their wholesale customers. One of our key features is the ability to offer custom pricing on selected products. This level of customization helps to establish strong, long-lasting relationships with wholesale customers and more.
- BSS: Product Labels & Badges helps you motivate customers to purchase more with catchy product labels and product badges. Upload your images or use our pre-designed library with various categories: sales, BFCM, discounts, Christmas, New Year, and more. Provide different display conditions for your sales campaigns: discount/price ranges, publish date/time, stock status, country, and label/badge visibility period. Customize the position, size, and other display settings easily.
Shopify Transaction Fees
One of the biggest extra costs involves customers buying from your store. If you use Shopify Payments, the platform’s built-in payment processor, you will see these credit card rates based on your plan:
| Basic | Shopify | Advanced | |
| Online credit card rates | 2.9% + $0.30 per transaction | 2.7% + $0.30 per transaction | 2.5% + $0.30 per transaction |
| In-person credit card rates | 2.6% + $0.10 per transaction | 2.5% + $0.10 per transaction | 2.4% + $0.10 per transaction |
| Third-party transaction fees (without Shopify Payments) | 2% | 1% | 0.6% |
You can pick from more than 100 third-party payment processors, but we suggest using Shopify Payments to keep these credit card rates as low as possible for each online sale.
You will also have the chance to eliminate transaction fees when you use Shopify Payments – without it, every sale will have both transaction fees and credit card fees.
The transaction fees change based on your plan – the Shopify Basic plan takes 2%, the Shopify plan takes 1%, and the Shopify Advanced plan takes 0.6%.
How To Save Money With Shopify?
Shopify costs a lot. Still, you have a few options to reduce expenses when you decide to set up an online store on Shopify:
- Go for a yearly plan instead of monthly payments. You will save 25% by choosing an annual subscription
- Pick Shopify Payments to avoid extra fees. Credit card charges still apply, but Shopify’s own payment system gets rid of any other third-party transaction costs
- Choose a free design rather than a paid template
- Buy your domain name elsewhere. Shopify charges about $15 a year for a .com domain, while GoDaddy asks $11.99 for the first year.
Shopify has just launched a Total Cost of Ownership calculator. This tool helps businesses compare ownership costs, including platform and operating fees such as apps and maintenance. It is a useful way to see how Shopify can help your online store cut down on expenses and increase sales.
Final Verdict: Which Shopify Pricing Plan Should I Choose?
Now that you know “how much does shopify cost”, you might be wondering which plan fits your needs best as you explore selling on Shopify. The right choice depends a lot on what your business needs and what you plan to do with your store.
- Pick Shopify Basic Plan when you are new to online selling and want to learn how to build your store. This package gives you enough tools to start and understand how to set up shop. It is a good choice if you are selling just a few items and taking your first steps.
- Pick Shopify Plan when you aim to monitor your sales and boost your marketing efforts to increase revenue. The middle-tier Shopify pricing option lets you get reports on what customers do so you know which products sell best to market them more .
- Pick Shopify Advanced Plan if you want more detailed reports and exact shipping costs. This plan has extra tools to boost your product sales.
- Pick Shopify Plus if you run a big company or sell large amounts. This option gives you flexible and custom solutions for your business, along with expert advice and tech help from Shopify.
- Pick Shopify Starter if you are testing new products or want to sell on social media and chat apps like Instagram, TikTok, and WhatsApp.
- Pick Shopify Retail if you run a business that sells more in person than online.
- Pick Shopify Enterprise Commerce if you are a big business and want to unlock more tools to come up with new ideas. This helps you make a plan to back up what your business needs.
Overall, you should figure out your aims and objectives for your Shopify store. This will help you pick the plan that matches your goals the best.
Bottom Up
By now, you have a clearer picture of “How much does Shopify cost”. Keep in mind that selling products on Shopify involves more than just paying for a monthly subscription package. Even so, Shopify stands out as a great choice if you want an ecommerce website builder that is user-friendly and has all the features to set up your site. If you are unsure how to begin building your Shopify site, BSS Commerce is here to help.
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