The Trade Shopify free theme is an ideal starting point for merchants, offering fundamental components for further customization. This theme is convenient and free of charge, providing your store with a sophisticated appearance. The Trade Shopify theme caters to many different industries and is now focusing on B2B to meet the unique needs of B2B customers and transactions.
Now, let’s explore the features and advantages that come with this Trade Shopify theme!
Contents
Introduction to Trade Shopify Theme
- Developer: Shopify
- Pricing: Free
- Version update: 15.0.0 (Jun 20, 2024)
- Unlimited free trial
- Free theme updates
- Free high-resolution photos
Trade is the newly released free Shopify theme for B2B businesses available for customization in the theme store. Shopify expects this theme to give its stores a business-like look and the functionality that is needed for effective B2B business. By implementing the Trade Shopify theme in your store, you can improve the B2B user experience, make operations easier, and develop better relations with potential buyers.
The Trade Shopify theme for B2B is ideal for any business personality with an agenda of selling products to other businesses in bulk. Regardless of the type of products you deal in, whether it is office supplies, manufacturing equipment or even discounted fashion wear for wholesales, the Trade Shopify template is a perfectly suitable Shopify theme for your store.
✨✨✨ TRY NOW: TRADE THEME
Why Should Shopify Merchants Use the Trade Theme?
Trade is intended for B2B transactions only and it allows you to provide your customers with facilities for numerous orders at a time, improve customer experience, and bring your store closer to professionalism – all these are free of charge. Let’s explore why Trade might be the perfect fit for your B2B Shopify store:
- No cost. As it is free, it is a perfect opportunity to start making people aware of your online store without the design investment. This can help you to try out the format of eCommerce and direct more of your efforts on the products and their promotion.
- Solid Foundation: Trade Shopify theme is also free to use, and it provides a professional interface to your clients, which can help to establish credibility. It also includes required features such as the product pages, the shopping carts, and the checkout functionalities.
- Built for B2B needs: Optimize purchase processes, which is one of the critical areas in supply chain management of business-to-business transactions. Trade Shopify theme contain buttons or links designed for development of the fast order list and displaying of volume prices or the discounts.
- Fully functionalities. The Trade Shopify theme free has a set of full functionalities that makes the B2B transaction smoother and efficient. However, Trade Theme has features of advanced search filters that allow users to get to the particular items in a huge number of products.
Therefore, the Trade Shopify theme is ideal for B2B ventures with a limited budget who are currently launching an online store. It provides a solid foundation, a professional look, and core functionalities to get you up and running.
Nevertheless, with the free theme, you cannot get assistance from the Shopify technical team in case of a problem with the website. If you realize that your business is progressing and requires more design freedom and functions, you can switch to a paid theme at any time, including the Eurus Shopify theme.
In the section below, let us delve deeper into the details of each feature to better understand its functionality.
Trade Shopify Theme Review: Highlight Features
Navigation is a very important element which helps your customers to find necessary products. Using the mega menu functionality available in the Trade Shopify theme for B2B, your customers will be able to get to any product or service with ease without wasting a lot of time.
Unlike a standard dropdown, which usually restricts the number of links displayed at once, a mega menu is capable of featuring a vast range of links within a large and open panel. For this reason, it is suitable for B2B stores with a large number of products or indeed a large range of categories. The megamenu set up in the Trade Shopify theme free is very easy as you can customize the megamenu under the theme customization in your Shopify admin.
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#2. Custom ordering and pricing
Trade Shopify theme boasts of a special feature that is the ability to handle the customized pricing and the bulk checkout which lets you to design price catalogs for the various clients according to their needs.
Bulk processing has become easier to enable clients to select the products and quantities they want to order within the cart. Since B2B customers usually do not have much time, any change that makes it faster will be of great benefit. This feature can be solved by going through the theme Customizer part located in your Shopify theme admin.
In the theme editor, you will find the section labeled as the “quick order list.” If this section is not visible, simply click on the “Add section” link. The quick-order section is applicable to both the PDP and PLP. This feature enables you to establish a seamless shopping experience directly from your collection pages.
To enable this function, choose the “bulk” option in the theme admin. Subsequently, customers will be presented with a form on the frontend where they can efficiently add multiple items and proceed to checkout effortlessly. The image below highlights the new “bulk” option.
#3. Volume pricing rules
Volume pricing is a common business strategy where the price of goods is adjusted in order to reward customers who buy large quantities of products. When B2B businesses set up deeper discount tiers for order volume, they encourage customers to make bigger orders and can build better relationships with their clients.
For B2B transactions, volume and quantity discounts are expected by customers as a standard practice in the business world. The inclusion of Trade Shopify theme to the store makes it easier to manage such offers effectively.
In addition, the Shopify Trade theme introduces a new native section known as the “Quick Order List,” which enhances the theme’s capabilities by incorporating features for custom pricing and discounts that leverage the native functionality of Shopify Plus.
Through Shopify Plus, businesses can easily set up and customize pricing rules, with Trade seamlessly displaying the discounted prices on the frontend of the online store. This integration provides businesses with a user friendly interface to manage and showcase pricing structures effectively.
#4. Sign-up form for wholesale partners
Building a wide range of resellers is one of the essential strategies of business-to-business (B2B) selling. The store should be able to attract new resellers and make them sign up for getting access to great B2B choices. You can use a B2B signup form to ensure that merchants complete a registration process meant for reselling your products.
When allowing other Shopify merchants to join as resellers, this you expand your distribution network, and at the same time increase the popularity of your brand. It helps build long-term, sustainable relationships, which are beneficial to both organization and re-sellers, due to the realization of sales, and improvement of loyalty among the re-sellers.
Bonus tip: You can use your Shopify Plus store and the Shopify Forms App to easily create this signup form.
Shopify Forms is the application that lets the user create and style forms needed for the specific store. Also, there should be harmony in the appearance and style of the media to have a consistent type of design. Besides, under subscription services, you can establish the so-called autoresponders to let the subscribers know that their signup has been recognized. When you employ the Shopify Plus, your B2B forms will integrate the firm’s approval process to enable you to decide on the proper resellers for your merchandise.
>> You may concern: Best 10+ Shopify Wholesale Themes For B2B Stores
#5. Recommended products
The Recommended Products feature in the new Trade theme for B2B helps you suggest complementary items or similar options alongside the products customers are browsing. If Shopify store owners is looking for a desired product, the recommended products feature can display matching items or other relevant items.
In addition, with different recommendation strategies, like related products or frequently bought-together items, you can personalize the shopping experience and keep customers engaged, ultimately leading to a more successful online store.
#6. Product filtering and sorting
Product filtering and sorting is a great feature in the Trade Shopify theme, which helps enhance the customer experience and simplify the search process for visitors.
Filters feature allow customers to narrow down product selections based on criteria like price, color, size, or brand. Sorting options let them arrange products by price (high to low or vice versa), popularity, or even newest arrivals.
With these features, customers can quickly find exactly what they’re looking for, saving them time and frustration. This not only enhances their shopping experience but also leads to higher conversion rates as satisfied customers are more likely to make a purchase.
#7. Search bar
The search bar feature is helpful for the customers especially if they are looking for a specific item to purchase as it helps to cut down on their time searching for a product. It usually includes options such as auto-completion suggestion and typo modes which are used to assist the customers in locating the precise product without necessarily entering the correct version of its name.
#8. Usage information for each product
Some Shopify themes may not have data displayed right next to each product that indicates how often they are used; this data can be found in the Shopify admin area where other options for the product are controlled. Though, if you are selling home decor or bedding items with the Trade Shopify theme, you will be allowed detailing about the product including – an overview description, product features, merchandising, material, and care information.
Hence, usage information for each product feature is so critical that it allows customers to quickly understand the product that is most suitable for them and make an informed decision about purchasing.
#9. FAQ page
Besides such great functionalities that improve and facilitate the usage of the site, the Trade Shopify theme has an FAQ page. This is a very important section to describe and answer all the issues that may be of concern to the customers/Shopify merchants. It helps in preventing the inquiries that may frequently be asked by customers from consuming too much time from both the customers and the support team.
Here’s how a well-designed FAQ page can benefit your Shopify store:
- Improved customer experience: Allow customers to find the information they need readily, without needing to contact support.
- Reduced support load: A comprehensive FAQ page deflects repetitive questions from your support channels, allowing your team to focus on more complex issues. This translates to faster response times and improved overall customer service.
- Enhanced SEO: Including relevant keywords within your FAQ answers can improve your store’s search ranking. This means potential customers searching for information related to your products might land directly on your FAQ page, driving more traffic to your Shopify store.
The Bottom Line
To sum up, the Trade Shopify theme is focused on enhancing the professional appearance and seamless functionality of your B2B store. It caters to merchants seeking to streamline bulk purchasing with its polished design, advanced search features, customizable pricing, and top-notch account management features.
On the other hand, if you are looking for assistance with your Shopify store, take into account our Shopify Website Development Services for better store design and performance. Get in touch with our Shopify experts to work on quickly launching your B2B store today!
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