Best Magento 2 Product Tags Extensions Free and Paid

7+ Best Magento 2 Product Tags Extension Free and Premium for 2024

by Lily Tran

Almost all Magento store owners in the eCommerce industry have encountered numerous obstacles in using product labels in Magento 2. To proficiently use all functions of product tags, Magento store owners need a thorough comprehension of the platform and its functionalities.

In this article, BSS Commerce provides a detailed overview of the best picks for Magento 2 product tags extension free and paid, emphasizing their significance and giving a list of extensions to simplify the process for Magento owners. Furthermore, with a focus on practical solutions, this comprehensive guide aims to assist both experienced Magento 2 users and beginners in navigating the complexities of product tags to enhance the performance of their online stores. Let’s get started!

Why Should You Use Product Tags in Magento 2 Stores?

Learn several reasons why you use product tags in Magento 2 stores, provided below.

1. Assist customers in locating their desired items effortlessly:

The presence of numerous similar products in an eCommerce store can make it challenging for customers to find what they are looking for. Through using tags during their search, customers can streamline the process and quickly find the items they desire.

2. Encourage customers to purchase more:

Within each tag, there are various products of the same type but in different colors and styles from different manufacturers. When customers click on a tag, they are presented with a wide array of products that share the same tags as the ones they are interested in, thereby encouraging them to make additional purchases.

3. Facilitate eStores in predicting shopping trends:

Through the addition of product tags, administrators can easily track the sales of each color, size, etc., enabling them to forecast which products are likely to perform well, particularly when dealing with new items lacking previous sales data.

Hence, BSS Commerce is presenting to you a selection of 7+ best Magento 2 product tags extensions, carefully chosen from a vast array of modules based on criteria such as reviews and ratings, pricing, key features, and support duration. Now, let’s check out the list provided below:

Top 7+ Best Magento 2 Product Tags Extensions: Free & Premium

Here is the comparison table of the 8 best Magento 2 product tags extensions both free and paid for optimizing product organization and enhancing marketing efforts in Magento website stores:

Magento 2 Product Tags Extensions Free &  Premium Pricing Latest Version Compatibility Money-back Guarantee and Support
Magento 2 Product Tags Extension Free by Landofcoder Free N/A Community Edition: 2.3.x, 2.4.x

Enterprise Edition: 2.3.x, 2.4.x

No Support

15 days money-back guarantee

Lifetime update

Magento 2 Product Tags by BSS Commerce $79 v1.0.6 Magento 2.4.6

Community: 2.3.x – 2.4.x

Enterprise: 2.3.x – 2.4.x

Free 1-year support

Free lifetime update

Free installation

30 days money-back guarantee

Magento 2 Product Tag Extension by Milople $35 1.0.2 2.2.x – 2.4.6 15 days money-back guarantee

90 days free support

Lifetime free upgrade

Product Tagging (LookBook) by Duzion $58 1.0.0 Magento 2.4.5, 2.4.4-p1, 2.4.4, 2.4.3-p3, 2.3.7-p4, 2.3.7 3-month free support

1 year free updates

30 days refund policy

Magento 2 Product Tags by Magepow $49 N/A Magento 2.0.x, Magento 2.1.x, Magento 2.2.x, Magento 2.3.x, Magento 2.4.x N/A
Product Labels and Stickers by FME Extension $109.99 1.5.2 Magento 2.1.x, 2.2.x, 2.3.x Free updates

45 days money-back guarantee

Free support

Product Labels for Magento 2 by Mageplaza $149 v4.4.0 Community: 2.3.* – 2.4.6

Enterprise: 2.3.* – 2.4.6

60 days money-back guarantee


Support 16 hrs per day and 5.5 days per week

Magento 2 Product Labels by Meetanshi $99 1.0.3 Magento CE, EE 2.3.x, 2.4.x 30 days money-back guarantee

1-year free upgrade

1-year free support

#1. Magento 2 Product Tags Extension Free by Landofcoder

Magento 2 product tags is one of the free Magento modules developed by Landofcoder that assists both users and administrators by enabling them to add multiple tags (keywords or phrases) to categorize products and their attributes. This not only enhances the navigation experience for customers but also saves time when searching for specific products.

In addition, the product tags feature in Magento 2 allows shoppers to narrow down their search results by using tags as filters, providing them with an alternative method to refine their product preferences.

Free Magento 2 Product Tags by Landofcoder

Outstanding Features

  • Refine search results using tags
  • Show product tags on the product detail page
  • Browse product tags in the sidebar
  • Use a frontend controller to filter products by tag
  • Implement the front-end REST API for the extension
  • Easy to add and edit tags in the management area
  • Easy to delete product tags in bulk
  • Manage tags in the backend
  • Integrate a backend REST API for the extension

>>> READ MORE: List of Best Free Magento 2 Modules compiled by BSS Commerce 

#2. Magento 2 Product Tags by BSS Commerce

The Magento 2 eCommerce platform lacked a crucial feature that customers often requested to be brought over from Magento 1. In response to this demand, BSS Commerce has developed the Magento 2 Product Tags extension. This extension aims to enhance your product organization and facilitate customers in finding related items more efficiently. Through using this extension, you can improve customer retention and boost sales.

Magento 2 Product Tags by BSS Commerce

Outstanding Features

1. The front-end features of product tags in Magento

  • Admin can add a new category on the product page labeled “Popular Tags” to showcase the tags most frequently used by customers.

Magento 2 Product Tags by BSS Commerce features

  • When customers select a tag, they will be directed to a webpage showcasing both similar items and all previously created ones under the same tag. This page showcases your available stock and assists shoppers in discovering products they’d love to add to their orders.
  • Admins can add similar products within the same category or theme, compiling a selection of items that are visually appealing to customers. This is a great method for boosting sales and higher profits.

Magento 2 Product Tags by BSS Commerce features 1

2. Backend functions of Magento 2 product tags extension

  • Assign tags to one or multiple products using the Tags management feature
  • Tag one product directly from the Product details page
  • Use meta keywords as tags for products.
  • Customize tags to suit various store views

#3. Magento 2 Product Tag Extension by Milople

The Product Tags extension premium created by Milople enables the administrator to integrate various product tags into the website. These customized product tags assist the administrator in categorizing all diverse products under one tag.

Magento 2 Product Tag Extension by Milople

Outstanding Features

  • The custom product tag feature enables store owners to showcase their top-selling products
  • Admins have the option to display these product tags on the home page, sidebar, or product detail page
  • Customize the title of the sidebar tag and the product detail tag
  • Operators can easily manage and limit the tags from the backend on the home page, product detail page, or sidebar
  • Bulk deletion of product tags is made simple, and editing any product tag is flexible from the backend
  • Arrange product tags with sorting options like A to Z, Z to A, or based on the number of products tagged
  • Customize the product tag color to match their website theme, or select a suitable color from the backend configuration
  • Store owners can use this feature to include meta keywords or targeted SEO keywords in product tags
  • Each custom product tag acts as an independent category where any product can be added

#4. Product Tagging (LookBook) by Duzion

Thanks to the Magento 2 Extension for Product Tagging (LookBook) by Duzion, you can present your products and attract users’ attention. This plugin offers smooth functionality to showcase your products visually through grids, sliders, and banners. You can tag your products directly on the images, offering users a quick and convenient shopping experience with just one click.

Product Tagging (LookBook) by Duzion

Outstanding Features

  • Over 10 unique designs, such as grids, sliders, and banners
  • Effortless product tagging directly on the images
  • Improved product discovery and browsing
  • Smooth shopping journey for customers
  • Boosted customer interaction and sales conversion rates
  • Visually aesthetic product showcase
  • An interactive and functional lookbook

#5. Magento 2 Product Tags by Magepow

Magepow provides product tags that allow developers and business owners to categorize various products into one tag. On the website, you can add one or multiple tags to a product based on its overall conditions, features, or characteristics according to your preferences. These tags assist in grouping products that share a common theme but belong to different categories. In cases where the website has numerous small topics that do not have sufficient quantity to form a category, Magepow’s Magento 2 product tag serves as an ideal solution.

Magento 2 Product Tags by Magepow

Outstanding Features

  • Offer customers advanced product filtering capabilities
  • URL choices for product tagging Implement a user-friendly tag-filtered product page controller
  • Show the product count alongside the tags
  • Link tags to the product details page
  • Customize product tag titles
  • Restrict the number of tags shown
  • Present product cards in the sidebar
  • Customize sidebar tag titles
  • Limit tags specifically for the sidebar
  • Ensure that product tags function independently of category
  • In addition, take note when using the Product Tags extension:
  • Make sure that the content of the product card is valuable to customers, enabling them to quickly gather information
  • Recommend similar products based on various product tags to fulfill their search requirements
  • Avoid creating product tags that duplicate existing categories
  • Customize the tag to align with the website and customer preferences. The tag name can also serve as the product name
  • Don’t overdo tags on a page
  • Ensure that product tags do not overlap with each other

#6. Product Labels and Stickers by FME Extension

The Magento 2 Product Label plugin created by FME Extensions enables users to elevate their product images by adding attractive labels, badges, and stickers. Thanks to seamlessly integrating ribbons, text, and image labels, you can engage customer attention effectively and increase your conversion rates.

Product Labels and Stickers by FME Extension

Outstanding Features

  • Enhance your product photos by adding text and image labels
  • Use pre-designed shapes to craft eye-catching stickers
  • Add numerous labels and stickers to each product
  • Place labels anywhere on your product image for optimal visibility
  • Automatically showcase out-of-stock and most-viewed labels
  • Assign labels to particular products based on customizable conditions
  • Upload distinct labels for product and listing pages
  • Easily add multiple labels simultaneously
  • Approved by Magento Marketplace

#7. Product Labels for Magento 2 by Mageplaza

The Magento 2 Product Labels extension developed by Mageplaza allows online retailers to effortlessly customize captivating product labels to attract a larger customer base. These labels can be seamlessly incorporated into various pages, such as the product page, product listing page, and search page.

Thanks to offering a diverse selection of pre-made templates, you can effectively emphasize special offers, new arrivals, bestsellers, limited editions, or any other promotional campaigns within your store.

Product Labels for Magento 2 by Mageplaza

Outstanding Features

1. Enhance the mobile shopping experience with a PWA-compatible solution

  • Excellent user-friendly mobile interface
  • Compatible with SimiCart PWA
  • Pre-built solution for the PWA Studio storefront
  • Compatibility with the Magento Venia storefront

2. Easy to create eye-catching labels with rule management

  • Pre-made templates
  • Various attributes

3. Capture customers’ interest with engaging labels

  • Best-seller labels
  • Unique message labels with customizable variables

4. Streamline the process of displaying product labels according to set rules

The Magento 2 Product Labels extension from Mageplaza allows you to easily apply label display conditions to multiple products. This feature not only saves you time but also ensures that your product labels are consistently displayed throughout your website.

#8. Magento 2 Product Labels by Meetanshi

If you are operating a Magento 2 store with a vast inventory of products or seeking a solution that simplifies the process of identifying the top-selling or discounted products for your visitors, look no further than the Magento 2 Product Labels extension developed by Meetanshi.

With this extension, you can easily add product labels to your product images, enhancing the navigation experience for your visitors and aiding them in finding their desired products. Thanks to displaying product tags such as “limited stock,” you can create a sense of urgency, leveraging the fear of missing out (FOMO) to expedite the purchase decision-making process for customers.

Magento 2 Product Labels by Meetanshi

Outstanding Features

  • Attract attention from visitors by using eye-catching labels to emphasize new products, top sellers, discounted items, promotions, and more.
  • Customize the display of multiple labels on a single product in your Magento 2 store.
  • Easily toggle the visibility of the “out of stock” label for products that are currently out of stock.
  • Choose specific pages where you do not want the Magento 2 labels to appear.
  • Define the criteria for labeling products as new, such as using the ‘Is New Attribute’, ‘New from Date’, ‘New to Date’, and Created Date options.
  • Customize the product and category page label container to match the design of your current theme.
  • View and manage all created labels in the backend “Manage Product Label” grid, including details like ID, label image, name, status, priority, application of an out-of-stock label, and start and end dates.
  • Create new custom product labels for Magento 2 by using the “Add New Label” button.
  • Configure text-only or image labels by setting parameters such as Name/Status/Label Type/Label text/Text color/Text font size/Label image (for image type)/Label position/Advanced Settings/CSS/Priority/Application to out-of-stock products/Date from/Date to/Store views/Customer group.
  • Show product labels based on conditions established in the admin panel to enhance sales in your Magento 2 store.

>>> EXPLORE: Top 10 Best Magento 2 Product Label Extensions Free & Paid

Troubleshooting Common Issues With Magento 2 Product Tags

Common problems with product tags in Magento 2 and troubleshooting tips for product tags play a vital role in SEO and enhancing the user experience on your Magento 2 platform. Below are a few common issues you may face and ways to resolve them:

Poorly Optimized Tags

Issue: Tags are generic, irrelevant, or contain duplicates


  • Use precise and pertinent keywords that are specific to each product
  • Conduct thorough research to identify long-tail keywords that accurately describe the unique features and benefits of your product
  • Avoid generic terms such as “clothes” or “fashion” when tagging a dress. Instead, opt for more specific terms like “floral sundress” or “summer maxi dress.”
  • Leverage a thesaurus to discover synonyms for commonly used tags, ensuring a diverse and varied set of keywords
  • Eliminate any duplicate tags that appear across multiple products, streamlining your tagging system and avoiding redundancy

Missing or Inconsistent Tags

Issue: Some products have no tags, or tags are applied inconsistently


  • Introduce a system to add tags while creating products
  • Take into account when using a tagging extension that recommends appropriate keywords based on product details
  • Train your staff on effective tagging techniques to ensure consistency

Tags Not Showing Up On Front-end

Issue: Product tags are not displaying on the product page


  • Reviewing your Magento configuration to ensure that tags are enabled for product pages
  • Confirm that your theme is capable of displaying product tags
  • If you are using a custom theme, refer to the theme documentation or consult with the developer for assistance with troubleshooting

Magento Cache Issues

Issue: Changes to product tags are not reflected on the frontend immediately


  • Clear your Magento cache after modifying product tags. This step can be easily done through the Magento admin panel.

Bonus Tips:

  • Use commas to separate tags
  • Limit the number of tags per product (15-20 is a good range)
  • Track and analyze your most successful tags. This can help you refine your tagging strategy

Thanks to resolving these common problems, you can guarantee that your Magento 2 product tags are optimized for search engines and offer an enhanced user experience for your customers.

>>> If you are a wholesale business, consider the Magento 2 B2B Extension Package by BSS Commerce

Ending Words

In brief, product tags are essential for enhancing the visibility of products in your Magento store. Failure to implement product tags can result in a cumbersome and time-consuming online shopping journey for customers. By using keywords in product tags, customers can effortlessly locate the products they are looking for, leading to a smoother shopping experience.

With a list of the 7+ best Magento 2 product tags extension free and premium for 2024, compiled by BSS Commerce in this post, we hope it’ll be useful for you.

We also provide a collection of the most popular Magento extensions that can optimize your online store in various aspects including SEO, sales and marketing, payment and security, as well as store and product management.

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