Update 23+ Best Magento 2 Seo extension free For eCommerce

Running an online store with an amazing storefront, fantastic deals with five stars service is a dream. And it will continue to be so, in your sleep, if no one can find your website.

One can say you need to pour money into a pot to float your site. And it’s partly true. But, who says free things can’t be superior? Here is a list of not one best free Magento 2 SEO extensions but several of them to fit your needs.


Whether you’re looking to elevate your on-page SEO or increase inbound traffic, we got you covered. More rank equals more banks.

But first, let’s get started with what influences SEO.

open shopify store

1. SEO Ranking Factors

As can be seen in the picture, there are 11 dominant factors within the Google ranking algorithm. You can see the different level of impact as the triangle point upward. 


Following up, we’re going to pinpoint each of these best free SEO Magento extensions due to their features and benefits. Therefore, you can decide which area you want to change and what plugin will make it for you. 

2. Magento 2 Dynamic HTML Sitemap

Let’s start with a stone that hits two birds at once. If you break it down, this best free Magento 2 SEO extension is really basic. In essence, it helps you create a frontend sitemap for your website. That’s it. That’s the sentence.


But this one single step can better your UX as well as ranking immensely. Google and search engines have grown spectacularly in terms of algorithms that keyword optimization and link building have become pests and mortal for SEO. 

These web crawlers take into account the friendliness of your site and reward you with it. With a sitemap, the audience can take on their own journey within your website. Easy to read, easy to find that will make your products easy to buy.

A bonus point is that BSS Commerce as the provider has an amazing team of support to help you along the way. You can check out Magento 2 Dynamic HTML Sitemap here.

3. Magento 2 Lazy Load

Not to toot our own horn, but again, BSS Commerce comes through with one of the best free Magento 2 SEO extensions.


Magento is undoubtedly the most intensive e-commerce platform with rich features all across the board. But this title comes with a price – the loading time. 

One of the most data-bearers on your site is imagery, and our SEO solution will help you better on this front. Your site will load substantially faster with Lazy Load, which results in a lighter website while you’re increasing your UX. 

Again, this Magento SEO plugin free is designed with the customer in mind. As in you as well your site’s visitors. Adding visual transition will make the shopping experience on your site more user-friendly. These pictures also help shorten up your ranking on the SERP.

What’s more to say? It’s free. 100% free! Take a look at the Magento 2 Lazy Load – the best free Magento extension for lighter loading.


4. 404 Error Logger

404 error implies dead-end, and dead-end is not your friend. You want to keep people on your site, not send them back to the search result. Therefore, it’s important to have this Magento SEO module.


Accordingly, this Magento SEO plugin is free recorded every 404 page that occurs on your site and where it directs from. From here, you can create redirects and monitor these links as wanted. Furthermore, you can count the rate of 404 happens on total URL visit logs. 

Tip: This plugin works great for updating, changing or migrating your site. It helps you identify and tackle unexpected broken links and stop them from harming your ranking.

Take a look: [Update 2023] Magento 2 SEO Guide – The All-In-One Definitive Guide

5. SquareFeed Google Shopping Ads

This one handy-dandy extension is developed by SquareFeed with the intention to make your selling profile across channels easier to set up and maintain. And you want your products on these markets for an obvious reason: the visibility of your own fruits.

Google Merchant has its standards and rules that cause manual entries more difficult. This plugin free allows you to set up your feed either in 4 questions or in advanced mode for more product leads.


From there, managing, maintaining and auditing your product feed is an easy 1-2-3. Everything is organized with tags and filters with dynamic attributes for your pleasure.

This SEO extension free also lowers the data weight on your site. Subsequently, all data processing is done on SquareFeed’s server.

Notably, this plugin is fully compatible with Magento 2 and both configurable and grouped products.

6. Rich Snippets

This free SEO extension is brought to you by WektPixel. You can fully render your appearance on the search result to your liking in seconds.


With only $0, you get you can make your products pop on Google, Twitter, Facebook and the queen of online look-book – Pinterest. As the picture suggests, there is a structured profile with fully customizable attributes in the backend. 

You can choose between short and long descriptions for your data to be presented. Rich snippets have great ranking values and traffic turnovers. Google appreciates the structured profile then ranks it higher, which results in a better click-through rate.

Overall, this is a perfect way to shape your product content. However, it’s up to Google to decide which version of your site will appear. 

Select Magento Seo Extension That Best Suit For Your Ecommerce Needs

7. Magento 2 Social Login

Update: Now selling at $35 with updated code and FREE installation, FREE lifetime update & FREE 1-year support.

There is a very first step of any SEO plan: customer research. With Magento 2 Social Login extension, you can gather leads to build your customer persona and further develop your customer look-alike files. From here, all you need to do is target the ones with similar interests. And that’s my friend, is SEO.


Not only that, but this module also helps you spice up your conversion rate. Login and checkout process is fastened as the information is filled through the social profile. 

You can check out this extension right here, on your website, with a live demo.

8. XML Sitemaps

This is an extremely valuable expansion to create XML Sitemaps. The beneficial thing about this plugin is that it creates the Sitemap in the way indicated on the Magento Admin. When this best free Magento 2 SEO extension is introduced, it gets simpler and smoother to produce the Sitemap from the direction line.


This expansion is valuable for Magento Stores where it is unimaginable to expect to create the Sitemap from the administrator as a result of the not insignificant rundown of URLs to be mapped on the Sitemap. 

This augmentation doesn’t roll out any improvements to the Front-end or Back-end. This Magento SEO extension accompanies a direction that should be executed on the CLI on the server foundation to produce the Sitemap.

9. Video Gallery

Video is a great visual aid. It makes your content of the site more appealing, hence, keeping people within site. Moreover, video is also a gold mine for SEO betterment. You can smartly add your keyword in the title and description.


This SEO plugin free allows shop owners to pick, transfer, edit videos at will on their pages. The gallery of videos is also available via CMS, layout, and widgets. From there, you can freely decorate your page with custom visual stimulations.

10. Social Media Floating Sidebar

The idea of social selling is attempting. For the very first step on this road, you need to build a bridge between your site and social media. Therefore, it’s no exaggeration to say this module is one of the best free Magento SEO extensions.


Specifically, it maintains a floating bar of your social platform on every page. This is to broaden your network and increase inbound traffic. At the same time, you can gather marketplace insights easier and more tasteful. 

In the long run, this SEO plugin will boost your brand image and authority, which is essential in the triangle of expertise-authority-transparency. Try this one out to better your social networking today.

11. Yoast SEO Magento 2

This SEO extension gives you an advantage toward your technical SEO efforts compared to just using Magento’s standard features. The term technical SEO refers to SEO tactics to help search engines understand the structure of your content.

Here is a checklist of this module’s most honorable features:

  • Prevent duplicate content 
  • Activate social share and structured data
  • Set up a social profile
  • Add breadcrumbs for the snippet

Tip: You can find and download Yoast SEO plugin free more easily on the Magento Marketplace. It’s much harder to find the free edition on the main web because they prioritize the advanced versions of the module.

The only thing that weighs this one down is the user guide. Mageplaza did a great job explaining some features but left some others under the bus. Still, this Magento SEO plugin will hold the fort for you in the short term.

12. Magento 2 SEO extension by Crease

This is one of the best free SEO extension options, which gathers smart tools to solve several SEO problems such as duplicate content, structured data, metadata templates, or Google integration. 

Structured data makes your content readable by search engines, while metadata templates make it more informative. As a result, it can be indexed more easily. Besides the in-built product structure data, the module also supports breadcrumbs, store information, and social media channels. 

Especially, Magento 2 SEO extension by Crease provides admins with an SEO checklist on the backend. In this way, admins can easily know if there are problems that harm SEO and immediately correct them. 

13. Wiser Search for Magento 2

For those who seek the best free SEO extension, Wiser Search for Magento 2 is recommended. It enhances search performance by showing matching results while typing and correcting type errors.

The smart search can show users synonyms and allows them to search with parts of words. Thanks to this feature, users can still find desired items even if the texts they typed were incorrect. 

For those reasons, this extension free will not only satisfy customers better but also help your store increase conversions. 

14. Mazen SEO Connector for Magento 2

Mazen is an SEO software that optimizes the entire search engine optimization process. With this incredible software, you can search for keywords, assemble data, and even update content on your CMS platform from one interface. 

Mazen SEO Connector is the best free SEO extension for Magento 2 to connect your store with Mazen. By installing the extension, you won’t have to juggle multiple tools because the module functions like a Magento SEO suite with various helpful features. 

Mazen SEO Connector brings admins with a customized dashboard smart filter to easily find the elements that they need. It also includes thousands of keywords from sources such as Google Adwords, SEM Rush with an extra punch of intelligence which allows you to organize your keywords directly from the Mazen interface. 

15. Trustpilot Review for Magento 2

Trustpilot is a popular review platform used globally to help businesses collect customers’ reviews and ratings to increase trustworthiness and traffic for your websites. For that reason, Trustpilot Review has been launched. 

By using the SEO extension free, you can create your Trustpilot profile so that more customers can find your business. Once you have an account, you can invite up to 100 customers a month to leave a review. Reviews can be shared on Twitter, Facebook, Google+, Linkedin, and other social networks with one click. 

The module also gives you overview statistics of review data that you can analyze to improve your product and services. Besides, you can consider using paid features to lift your store up to a new level. 

16. 404 Error Logger for Magento 2 

404 error refers to the “page not found error” when a page is removed or completely deleted. Whenever customers see a 404 error on your site, it leaves a bad impression on their minds. 404 Error Logger is one of the best free Magento 2 SEO extensions in solving this problem. 

The extension records 404 errors whenever they occur on your website and do the same with page URLs that generate broken links. Thanks to this, you can manage 404 errors, suspicious events, or spam hits from the backend. 

404 Error Logger also provides you with an easy way to create redirects to fix 404 errors.

17. Image Lazy Load by Magefan

Image Lazy Load by Magefan is another tool for speed improvement in Magento, which enables the lazy load to reduce the page size and speed up page speed. This feature is really important for mobile users with a slow internet connection.  

After installing this Magento SEO extension free, you will see an amazing impact on your store performance and easily test the result. 

18. Rocket Javascript by Magefan  

Rocket Javascript by Magefan allows deferred Javascript loading at Magento 2 store to improve SEO performance. 

With Rocket Javascript, all JS code is automatically moved to the bottom of the page. As a result, it speeds up page load and gains the pagespeed score. The module also optimizes the JS bundle, minimizes its size and decreases loading and execution time. 

Magento 2 Rocket JavaScript

You can easily find Rocket Javascript in Magento Marketplace and it’s totally free. So, there’s no reason to skip this best free Magento 2 SEO extension.

19. Image Optimization by Piio Inc

Customers usually are not patient to wait more than three seconds for your site to load. Image Optimization by Piio Inc is one of the best SEO extensions for Magento 2 in optimizing images in both quality and loading speed. 

The SEO extension free supports real-time responsive images and delivers them at maximum speed. In this way, customers would be happier with experience in your site and stay for shopping. That’s not all. It also improves image quality in every device with MozJPEG for small file sizes.  

20. Minify HTML CSS JS by Apptrian  

Minification is the process of removing unnecessary characters from the source code without changing its functionality. By doing this, the code is smaller in size and waste fewer bytes, which finally speeds up your site. 

Minify HTML CSS JS is a solution you need to do that. Once you have the module installed on your site, you can freely enable or disable this function or set a maximum HTML minification. In addition, the extension provides with Cache Compatibility Mode option and allows admins to remove important comments or not. 

21. Social Share by Magebuzz

In e-commerce, making use of the great influence of social networks is a clever decision. Taking advantage of Facebook, Twitter, Pinterest,  Google Plus can help your business reach a giant community of users.  

Social Share by Magebuzz is a handy tool to encourage shares from customers by adding sharing buttons on your product pages connecting to the above four social networks. Helpful and appealing call-to-action sentences will increase the effectiveness of sharing buttons. 

On the other side, social shares can bring you valuable backlinks to boost your ranking and drive high-quality referrals to gain trustworthiness. 

22. Advanced SEO MetaData Manager

Metadata is an essential element in summarizing the basic details of the data. With Advanced SEO Metadata Manager, you can customize metadata, including page title, description, keywords, & robots for all pages and import data through a CSV file. 

Thanks to the module’s support, you can rewrite metadata value for any page of your site; thereby, it gives your site power to boost ranking. Additionally, you also have the ability to set different metadata values for your category layered navigation filters. 

When a metadata value is empty, it returns to the original metadata value of the page, which keeps your data and results in better SEO scores. 

 Check: [Updated 2023] Ultimate List Of 101+ Magento 2 Free Extensions

23. Social Feed by POWr

As users are always in love with social feeds, taking care of how the social feed of your business looks is actually important to conquer a larger number of users from these sources. Social Feed by POWr is a powerful tool to help your business perform well in social networks. 

Using this Magento SEO plugin-free, you can connect your business to Facebook, Instagram, Pinterest, YouTube, Twitter, and so on. In each social network, it allows you to combine images, videos, texts in one gallery and customize fonts, colors, backgrounds, etc. Just freely with your own design and adjust the sizes and spaces. 

Another typical support of Social Feed by POWr is helping you to follow @handles, #hashtags, account, or site URLs with ease and enhancing SEO in social media. 

24. Social Media Floating Sidebar

Social Media Floating Sidebar, as its name implies, provides online stores with a social media floating sidebar on the homepage. This sidebar motivates visitors to access your media page to enhance brand loyalty, increase traffic and boost SEO. 

The added sidebar is a file of a small size, which allows it to be loaded faster and SEO-friendly. It will work without any impact on other elements of your site. In this way, the module can work smoothly to engage customers, nurture the customer relationship in an economical way but suitable in the long run.  

By its practical functionality, Social Media Floating Sidebar deserves to be one of the best SEO extensions for Magento 2 that every store owner should exploit for free.    

In conclusion

Your online store needs an SEO Pro Magento 2 extension. With the 24 best free SEO extensions mentioned in this article, we hope you’ve found your preferred plugins to shoot up your ranking.


A proud Content Marketer @BSS Commerce. Addicted to visualized data, SEO, Tech and Marketing wonder-bender with strange terms and cases. Obsessed with cats in general and my two daughters Bean and Butter.

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