Do you want to increase internet exposure and brand awareness? Want to increase sales? The answer is to rank higher on search engine results pages (SERPs), and to assist you do this and get more people to your website, you’ll need the best website builder for SEO.

Throughout this post, we’ll look at characteristics that provide you an advantage before revealing the best website builders that are optimized to raise your search engine rankings.

Now let’s get going and learn how to pick the top website builder to boost your search engine optimization!

Top 8 Best Website Builders for SEO

1. Shopify

shopify best website builder for seo

As one of the world’s most popular ecommerce platforms which has powered more than 1 million online stores in over 170 countries, Shopify allows you to create a SEO-friendly website in a few minutes. When it comes to ecommerce features and capabilities, Shopify is unbeatable since it brings to the world an all-in-one solution for online business from all essential aspects. You can get the most out of your website with a wide range of robust features such as auto-linking keywords, SEO optimization tools, blog posts, and so on to ensure your page is easy to find, read, and understand.

If you need help to conquer Shopify, visit BSS Shopify website development service to be supported.

What Shopify offers:

  • Drag-and-drop page builders
  • Custom domain support
  • Auto-generating canonical tags
  • Shopify Magic generates text for product descriptions, email subject lines, and headings
  • Breadcrumb navigation
  • More than 8,000 apps, tools, theme

Shopify pricing plans: Shopify has three main pricing plans, designed for small to big enterprises.

  • Basic: $19 per month for solo enterprises
  • Shopify: $49 per month for small teams
  • Advanced: $299 per month SMEs

Best for: Larger or expanding businesses, stores need more advanced ecommerce tools and integrations.

Best website builder for SEO

What We Like:

  • 24/7 customer support
  • Teamed up with SEO Semrush
  • Comprehensive set of SEO tools designed specifically for ecommerce websites

Shortcoming:

  • URL structure that cannot be fully customized
  • Content management limitations
  • Costly Add-ons

You may concern:

>> Discover 10+ Best Shopify Mobile App Builders

>> Top 8+ Best Shopify Page Builder Apps For Your Online Store

2. WordPress

wwordpress best website builder for seo

The first best website builder for SEO we can not miss out on is WordPress – a platform with over 800 million users. The first that comes to mind when thinking of WordPress is its great range of SEO features. That said, WordPress won the people’s choice thanks to its ease of use, customizability, extensive box of elegant and clean templates, and flawless integration with popular SEO-focused plugins.

What WordPress offers:

  • Incredible array of SEO-focused plugins such as Yoast SEO, Rank Math,…
  • Page builder drag-and-drop plugins like Elementor
  • Intuitive content editor
  • Monitoring 404 pages and setting up 301 redirects
  • Generating schema
  • Tracking the Google indexing status of your pages

WordPress pricing and plans:

  • Personal: $4 per month, billed yearly, includes 6GB of storage, a free domain for a year, ability to access to dozens of premium themes, Ad-free experience, extremely fast DNS with SSL, and reliable domain management with secure SSL
  • Premium: $8 per month, billed yearly, includes 13GB of storage, including all features of the Personal. Beyond the Personal, Premium users get a free (custom) domain for a year and be able to access all premium themes, unlock features of Earn with WordAds and take control of customizing yoru site’s design. The extra features are: Upload 4K videos with VideoPress; Unlimited automatic shares in social media; Site activity log and In-depth site analytics dashboard
  • Business: $25 per month, billed yearly, includes from 50GB of storage up to 150GB of storage  (with extra fee). Other upgraded features include the ability to install plugins and themes, One-click restores, Built-in Elasticsearch, SEO and analytics tools, ect.
  • Commerce: $45 per month, billed yearly. The plan has all the advanced features of the Business plan with the addition of tools for increasing SEO performance and boosting sales such as: Product add-ons, Back-in-stock notifications, Offer bulk discounts, Custom marketing automation, and many more.
  • Enterprise: Starting at $25,000 per year. This plan is designed for big corporations with specific requirements.

Best for: Bloggers, Small to Medium-Sized Businesses, Nonprofits and Charities

What We Like:

  • Intuitive and easy to set up
  • Brilliant for bloggers
  • A huge user community
  • Rich customization options and themes

Shortcoming:

  • Not ideal for ecommerce or business sites
  • Slightly inflexible editor

Explore more: WordPress vs Shopify: Features, Pricing and Benefits Comparison

3. Wix

wix best website builder for seo

Wix comes with a package of built-in SEO tools that can be applied at any stage of the site-building process to make your store more visible on the Google search results. One key thing that makes Wix stand out is its integration with Semrush, which helps you to determine precisely the target keyword and optimizing SEO index. Wix also ensures your website looks good and functions well on various devices such as desktop, tablets, mobiles, laptops, enhancing the UX/UI  and allows users to customize essential SEO elements, such as meta tags and URLs.

Here are reasons why Wix is the best website builder for SEO:

What Wix offers:

  • Intuitive drag-and-drop interface
  • Additional customizations, such as website chat, bookings, and forms
  • Customizable URLs
  • Automatic creation of a mobile-friendly version of your site
  • The Google My Business integration, Semrush integration
  • The Wix SEO Learning Hub
  • 800 template options

Wix pricing and plans: Wix offers a free plan for users. To unlock advanced features, you can choose one of these 4 paid plans:

  • Light Plan: $17 per month for portfolios and personal sites
  • Core Plan: $29 per month for small online stores and growing businesses
  • Business Plan: $36 per month for established businesses
  • Business Elite Plan: $159 per month for large businesses with advanced needs

Best for: New merchants, expanding businesses

What We Like:

  • Allows users to manage posts, link social media account, set up newsletter signup
  • Unrivaled selection of website features
  • Offers a free plan with a domain and hosting for one year
  • Analyzes keywords and creates reports

Shortcoming:

  • Long-time loading speed
  • The number of features can be overwhelming

4. SquareSpace

squarespace best website builder for seo

Squarespace is the best website builder for SEO that is great for photographers and designers. Coming with stunning design templates, Squarespace brings your store an aesthetic look, ensuring your website looks appealing on any device.

Squarespace doesn’t solely rely on integrations since it equips many advanced built-in SEO tools like automatic markup and mobile optimization. Thanks to that, you are able to browse, manage your cart, and check out without leaving your store. Additionally, you can easily access the SEO panel and search preview tool to see how your site looks like in the SERPs and make some remarkable changes if needed.

What SquareSpace offers:

  • Over 140 themes
  • SEO checklist with foundations
  • 110+ languages
  • User-friendly configuration boxes that allow users to easily determine key SEO elements for optimization such as meta titles, meta descriptions, alt text, and so on.
  • Automatically-generated structured data
  • Keyword support finger out which term are the most interest and driving traffic
  • Built-in XML sitemap
  • SSL certificates
  • Support for Accelerated Mobile Pages (AMP) on Google

SquareSpace pricing and plans:

  • Personal: $16 per month
  • Business: $23 per month
  • Commerce Basic: $28 per month
  • Commerce Advanced: $52 per month

Best for: personal use, simple blogging, or small businesses

What We Like:

  • Allows users to edit the website directly on the mobile device
  • Integrate with Google Search Console
  • Integrates with Acuity for booking and appointments
  • Automatically detect, translate, and showcase the content

Shortcoming:

  • Limited language support
  • Slow site speed

5. GoDaddy

godaddy best website builder for seo

When it comes to the domain name and hosting provider, GoDaddy is one of the most well-known solutions. However, many of you may not know that GoDaddy also offers an all-in-one website builder with SEO.

Recently, the platform provides users with extremely handy SEO tools like Google Analytics, keyword research guidance, mobile optimization, and many more. Also, GoDaddy added custom URLs and header code, though, which pushed your store SEO score up.

All things considered, GoDaddy excels at the fundamentals, isn’t a scary piece of software, and really epitomizes the minimalist approach that many people could find more appealing than a website builder with an almost infinite number of features and capabilities.

What GoDaddy offers:

  • SEO Wizard guides users through optimization with comprehensive instruction
  • Allow you to add keywords to the meta title, meta description, and image alt tags
  • 24/7 account dashboard
  • Digital Marketing Suit, a complex solution for business growth
  • AI content generation
  • Monthly email marketing sends
  • Scheduled social media posts

Best for: small businesses and solo entrepreneurs

GoDaddy pricing and plans:

  • Basic plan: $10.99/month
  • Premium plan: $14.99/month
  • Commerce plan: $20.99/month

What We Like:

  • AI-generated websites in two steps only
  • The cheapest plan allows users to get access to all SEO features
  • Ease of use
  • Built-in Google Analytics

Shortcoming:

  • No app and integration market
  • Lack of mobile optimization functionality

6. Hubspot

hubspot best website builder for seo

The Hubspot builder is a customer relationship management platform that provides businesses with a comprehensive suite of inbound marketing and sales tools, plus advanced SEO features. The drag-and-drop feature is easy to use, and allows newbies to create a website without coding or technical knowledge required. If you’re a visual learner, you’ll find it extremely easy to create and customize. It also excels in the field of customisation. By integrating your content with HubSpot’s excellent CRM system, you can effortlessly target audiences with material according to their interests and characteristics.

What Hubspot offers:

  • A/B testing
  • Drag-and-Drop functionality
  • Built-in ad management
  • CRM integration

Best for: Hubspot is best known for its content marketing. Thus it is well-suited for marketers and businesses that focus on customer relations and need sites that focus heavily on content

Hubspot pricing and plans:

  • Starter: $20 per month
  • Professional: $500 per month
  • Enterprise: $1,200 per month

What We Like:

  • Built-in customer service integrations
  • Ease of navigation
  • Integrated tips and coaching for SEO best practices

Shortcoming:

  • High cost
  • Limited keywords tracking
  • Learning curve for users accustomed to more traditional SEO tools or platforms.

7. Weebly

weebly best website builder for seo

As far as website builders go, Weebly is a name that’s been familiar to e-commerce businesses thanks to its simplicity and flexibility. Weebly was once the best SEO website builder out there.

Weebly advises beginning with selecting the appropriate domain for SEO because memorable and distinctive names aid in link-building and branding. Fundamental SEO characteristics allow users to optimize the following: sitemaps, robots.txt files, content, photos, videos, internal links, redirects, canonical tags, and URLs. When everything is prepared, a website should be verified through Google Search Console and Google Analytics should be set up.

What Webbly offers:

  • SEO-friendly HTML formatting
  • Blog SEO
  • Meta descriptions, responsive design, alt tags on images, page-specific descriptions.
  • Concise and understandable sitemap
  • Responsiveness for almost all devices

Best for: Businesses who desire to build an e-commerce site and search for tools to make the store website place higher on Google results, helping them get higher rankings.

Weebly pricing and plans:

  • Personal: $10/month
  • Professional: $12/month
  • Performance: $26/month

What we like:

  • Solid site speeds
  • High design flexibility with themes
  • Hide poor performance pages from search engines

Shortcoming:

  • No directory structure
  • Lack of heading structure

8. Webflow

webflow best website builder for seo

Webflow is a reliable and powerful platform which is ideal for those who desire a website that reaches design excellence and robust SEO capabilities. It mainly focuses on clean code, customization,  and lightning-fast performance – all essential elements that are search engine friendly. In addition, with well-structured HTML markup, Webflow allows crawlers to understand your content and index it accordingly. With Webflow, you get complete control over SEO by connecting with Google Analytics, Google Search Console, and other essential tools to gain deeper insights,  fine-tune your optimization strategy, and get better search engine visibility and higher potential rankings.

So, if you want complete control over your site’s technical SEO without sacrificing design, Webflow is the way to go.

What Webflow offers:

  • Drag and drop elements
  • Add alt text to images
  • Canonical Tags
  • Adding custom schema data
  • Editing CMS collection pages

Best for: Webflow site is great for entrepreneurs, small businesses, designers and freelancers.

Webflow pricing and plans:

  • Basic Plans (for simple websites), $14 per month (billed annually)
  • CMS Plans (for content-driven sites), from $23 per month (billed annually)
  • E-commerce Plans (for online stores), include 3 packages, from $29 – $212 per month

What we like:

  • Offers an unparalleled level of customization
  • Lightning-fast load times
  • Excellent built-in SEO tool
  • Responsive templates automatically adjust to different views

Shortcoming:

  • Isn’t very beginner-friendly when it comes to SEO
  • No keyword support available

What features of a website builder matter for SEO?

The necessity for the best website builders for SEO arises from several factors. Here is a quick checklist of what you should consider when choosing a website builder with SEO.

Customization

The first thing that comes to mind when one is recognized as the best website builder for SEO is how significant the change can be with the website. It means – a good website builder SEO should provide a flexible right to customize SEO elements of the website’s design and structure.

Some SEO elements should be customizable:

  • Healing tags (H1,H2,H3,…) should be clarified and contain relevant keywords. They will help search engines understand the hierarchy of your content.
  • Clean, descriptive, concise URLs are a boon for SEO. The builder you choose should let you edit URLs to your liking, add target keywords, and make URLs easy to read for both users and search engines.
  • Optimize image quality, file names, alt text to enhance user experience
  • Structured data helps search engines better understand the content on your pages.

Mobile responsiveness

In today’s fast world, browsing and shopping on smartphones is the trend. Therefore, the mobile-first index is determined as one of the most important elements for your website’s ranking. Some of the best practices for mobile optimization are:

  • Use responsive design to make sure your site’s layout and content looks well on different screen sizes and orientations.
  • Use clear and legible fonts, avoid pop-ups and intrusive ads to focus on enhancing user experience.
  • Optimize for local searches
  • Use tools like Google’s Mobile-Friendly Test and PageSpeed Insights to test and evaluate your site’s mobile-friendliness

Page load speed

According to a study by Google, 53% of mobile users decide to leave your site without placing an order or checking out if it takes them longer than three seconds to load. You never want to miss your potential customers and future sales just because of the slowness in your operation, right? That’s why you need to find a website builder that prioritizes fast-loading pages. We will point out some notices that a website builder with SEO should adapt:

  • It should optimize clean code so that browsers can easily process
  • Image compression and smart resizing also significantly impact site speed
  • Catching prevents page reloading, and helps speed things up
  • Content delivery network CDN distributes your website’s content across a global network of servers, guaranteeing that people from all over the globe may view it instantly.

SEO plugin

A website builder SEO can provide you with built-in robust SEO tools. But it is extremely great for your website performance with dedicated SEO plugins which are considered rocket boosters. Why?

  • First, SEO plugins play a significant role in identifying the target keyword to shape your content strategy. It is about how much search volume these keywords generate, analyzing their competitiveness, and much more that  will be useful for you to concentrate on your business strategy
  • Frequently, SEO plugins provide readability evaluation, recommend internal linkages, and assist in creating effective meta descriptions.
  • For technical SEO, These plugins are able to identify problems such as crawl failures, missing alt tags, and broken links. To guarantee correct indexing, they frequently assist you in creating sitemaps and submitting them to search engines.
  • SEO plugins provide you with comprehensive reports and analyze your ranking, organic traffic, and other crucial metrics. This way, you can monitor your progress and spot areas for improvement.

Start Building Your Success with the Best Website Builder for SEO

Choosing the best website builder for SEO needs depends on various factors, but it is important to hold in hand SEO fundamentals and your goal to make the best decision for your store. No matter what type of your target website – an e-commerce store, a personal blog, or a business website, always keep in mind to continuously optimize your site, produce quality content, and ensure a great user experience to build a strong foundation for your site’s online presence with the builder you choose.

Hope that this article is a useful guide for your SEO website-building journey. Keep up with BSS Commerce to take your SEO ranking to the next level!