The Shopify Modular theme is one of the most flexible and powerful Shopify store design options. It is built on a clean, modular framework that enables you to customize color schemes and even layout configurations.
In this Modular Shopify theme review, we are going to show you how it works and analyze its main features, so that you can decide whether to try it out or not. Continue reading!
Contents
What Is the Modular Shopify Theme?
Created by Presidio, the Modular Shopify theme is a clean, image-heavy stripe-based design for brands looking to emphasize aesthetics in their stores. Incorporating full-screen, high resolution images and simple navigation, it is designed to tell a story.
Perfect for brands putting visuals first with products that sell on design, this theme is a winner in all departments and opinions but works best as a fashion eCommerce website theme or lifestyle shop/blog. For one, it offers scalability in customization as well as convenience for small businesses or more prominent brands with a straightforward website strategy.
Modular Shopify Theme: Key Features
The Modular Shopify theme is packed with features designed to optimize your online store’s aesthetic and functional aspects.
1. Visual Storytelling
With bold colors and dynamic layouts being wrapped up together, it can be said that the Shopify Modular theme is a visually impactful experience for customers. It exhibits full-sized images and videos that help the brands to depict an entire narrative in an exciting manner.
In addition, the customizable options make it stand out in product displaying and ways of presenting a portfolio—impressive animations subtly animate elements to retain visitor occupancy along with engaging effects during browsing. However, it is very user-friendly for merchants without any coding experience since it is all you need to do when you want something changed on-site.
2. Responsive Layout
In fact, Modular is entirely optimized for mobile devices, resulting in a stunning shop appearance on smartphones and tablets that mirrors the desktop view. The responsive design adapts fluidly to all screen sizes, providing a consistent user experience across all devices. Furthermore, the theme’s adaptable grid structure clearly shows items while maintaining the store’s high-quality vibe across all platforms.
3. Color Swatches and Quick View Options
Another impressive feature of the theme is that it incorporates user-friendly elements like color swatches and fast view choices to simplify the shopping experience. Customers may simply pick product variations without leaving the main page, which enhances the entire purchasing experience.
Moreover, the fast view function allows customers to see full product information with a single click, saving time and eliminating friction that might lead to cart abandonment. These technologies help your clients stay engaged and make swift buying decisions.
4. Sales Conversion Tools
Finally, the Shopify theme Modular is equipped with a suite of tools to boost sales and improve conversion rates. For example, it includes dynamic checkout options, so customers can proceed directly to payment from any product page, speeding up the purchasing process.
Second, back-in-stock notifications keep shoppers informed when their favorite items become available again, encouraging repeat visits. Additionally, promo popups and recommended products help increase average order value by promoting relevant items, while customizable product badges highlight discounts or new arrivals, further motivating purchases.
Modular Shopify Theme: Pricing Details
The Modular Shopify theme is now available for a $300 one-time payment. After purchasing, you will have unlimited access to the theme, with any future upgrades delivered at no extra charge.
The best aspect is that you may test the theme for free before committing, utilizing your own goods and adjustments throughout the trial. However, you only have to pay $300 after the theme is published in your shop. Furthermore, the theme includes free high-resolution demo pictures and a non-expiring license, allowing you to use it in one business for as long as you like.
3 Presets of Shopify Modular Theme
The Shopify Modular theme includes Mayfair, Hoxton, and Chelsea presets. Each offers a unique design approach, so let’s look closer!
Mayfair
Mayfair is a widely adopted preset thanks to its stunning aesthetic. It features a left-hand navigation sidebar designed for ease of movement between a robust selection of goods or content. The central section is sized to accommodate extensive descriptive text, which is suitable for retailers requiring ample space to showcase numerous product categories or detailed specifications.
Mayfair’s structure guarantees that even with an extensive assortment, the store is easy to navigate and visually appealing. This setup is ideal for general-purpose stores that need flexibility and clarity in information display.
Hoxton
Hoxton is another Modular preset that provides seamless access to product categories through clear content organization and structure. It incorporates a left sidebar similar to other templates but stands out in how it facilitates browsing extensive catalogs.
Users can intuitively explore the full scope of offerings due to the emphasis on logical grouping and placement of navigational elements. Complementing the well-designed navigation, a generous content pane ensures the shopping experience remains simple and straightforward regardless of inventory size. The template excels at maintaining usability even as product counts grow large.
Chelsea
Chelsea has a distinct and attractive layout that sets it apart from Mayfair and Hoxton. Although the features of this template are basic, it is intended to appeal to stores looking for a unique, creative design approach.
Chelsea focuses on providing a distinct visual identity, making it ideal for organizations seeking to stand out with a unique appearance and feel. It is great for companies who want to differentiate themselves via design rather than traditional layouts.
Pros & Cons of Modular Theme Shopify
| Aspect | Pros | Cons |
| Design & Aesthetics | Sleek, modern, and minimalist design, appealing for high-end or lifestyle brands. | Limited customization options without coding; might not fit all brand personalities. |
| Customization Flexibility | Modular layout allows easy rearrangement of content sections. | Requires familiarity with Liquid or HTML for advanced customizations. |
| Mobile Responsiveness | Fully responsive design that works smoothly across devices. | Certain features might display differently on smaller screens, leading to minor user experience issues. |
| Speed & Performance | Optimized for fast loading times, which improves SEO and customer experience. | Additional optimization may be required for stores with heavy media content (such as large images). |
| User Experience (UX) | Intuitive navigation and easy-to-use interface, improve the shopping experience. | Limited built-in UX features, relying on third-party apps for advanced functionality. |
Shopify Modular Theme Examples
These examples showcase how different brands have customized the theme to match their unique products and branding.
1. Adams & Company Real Estate
Adams & Company Real Estate efficiently employs the Shopify theme Modular to establish a professional and visually attractive online presence. The website has a simple structure and easy navigation, promoting property listings and real estate services. The modular design provides for easy customization, allowing the site to focus on key information and visuals that are appealing to potential clients.
2. AMBI
AMBI uses the Shopify Modular Theme to showcase its distinctive items in an appealing manner. The theme’s versatility allows for bright visuals and organized content areas, making it simple for visitors to browse products. The responsive design provides a consistent experience across all devices, boosting user engagement and perhaps increasing conversions.
Customer Review on Modular Shopify Theme
Many Shopify store owners give positive feedback about using the Modular theme. In reviews, people really seem to like how it makes their sites look. The bold colors and animated graphics make for an eye-catching online shop. Customers can easily see what’s being sold.
Shop owners also appreciate the wide range of customization options. You can tweak layouts, fonts, and other design elements to match your brand’s style perfectly. No matter if viewing on a phone, tablet, or computer, the responsive layout keeps everything viewing nicely too.
Of course, some users reported getting blog posts to display right can be tricky. And setting up the theme for the first time took more work than expected. But overall, the Modular theme gets glowing reviews from most. Over 200 people rated it a stellar 96% approval. Clearly, it’s a popular choice for unique boutiques or creative businesses looking to stand out visually online.
Conclusion
In conclusion, the Modular Shopify theme stands out for its striking visual design, flexible customization options, and seamless user experience across devices. It is particularly suited for visually-driven brands that want to captivate their audience and boost sales.
If you found this review helpful, please like and share it with your friends! For more eCommerce insights, don’t hesitate to follow BSS Commerce for the latest updates and tips.
FAQs
1. What are the main styles available in the Modular Shopify Theme?
There are three main different styles available with the Modular Shopify theme: Hoxton, Mayfair, and Chelsea. Every style appeals to a particular aesthetic, ranging from bright, image-centric designs to pure minimalism.
2. How does the modular design benefit store owners?
The Modular theme’s design provides a flexible, drag-and-drop interface for creating highly customizable layouts. Then, merchants can adjust their storefront as needs change, keeping materials updated for customers.
3. What built-in features does the Modular Shopify Theme include?
The Modular Shopify theme is equipped with capabilities like video integration, multi-column layouts, and customizable content sections. To enhance the purchasing experience, it also supports product filtering, an integrated Instagram feed, and promotional banners.
4. Are there any potential drawbacks to using the Modular Shopify Theme?
Despite its modular nature, the theme’s modification choices remain rather limited unless you’re familiar with programming. The hefty initial cost may also hinder smaller firms or startups that do not have the resources for premium themes. Furthermore, while the theme is geared toward speed, stores that employ a lot of media may still experience performance difficulties.
