With the growing trend of beauty businesses on eCommerce platforms, choosing good and impressive makeup business names is a hot topic in the business world. This is not only inevitable but also important and meaningful.
In particular, a unique makeup store name will help your business grow and attract customers strongly. However, to avoid causing obstacles and difficulties, we should carefully study some important criteria before deciding on unique makeup business names.
In the article below, BSS Commerce Shopify will share all the ways to name extremely luxurious and unique cosmetic brands.
Let’s dive in!
Contents
How to Choose the Perfect Makeup Business Name
Know Your Audience
All business activities are aimed at target customers. Similarly, naming a beauty business also needs to ensure this. Are your target customers students? Male or female? Carefully determine the factors related to customer demographics and preferences to choose a suitable shop name.
In addition, a good beauty business name should be associated with the product you are selling, or if you do not want to name it like that, the beauty business name needs to express a special meaning.
Brand Personality
Cosmetics is an industry that requires a high level of aesthetic sense and uniqueness. To make your brand memorable, you need to make sure that you leave a personal mark on your customers.
To create a personal mark, you need to clearly understand the brand personality that you want to build. Please note that this personality needs to be consistent with your target customer base. You cannot invest in a luxury store when selling affordable drugstore products to office workers or students.
After defining your message, the next thing you need to do is to make sure that the message is communicated correctly, completely, and consistently to customers through the name, brand positioning, and store style.
Domain & Trademark Availability
Let’s say your brand already has a complete identity, including offline elements like name, physical store, and decor. Now, make it visible online with virtual “addresses” like domain names and trademarks. If you’re focusing on offline business, you can do this step later, but keep that in mind.
You may concern: 6 Successful Business Model Canvas Examples Across Industries
Creative Makeup Business Names for Different Niches
Catchy names for beauty businesses
| Health Prime | Natural You | Glow and Go |
| Twisted Beauty | Night Berry | More you Feel |
| Natural Makeup | Nature Body | Face of Fortune |
| Sweet Heart | Angle Angels | Allure Cosmetics |
| Pink Lady | Pretty Lady | Pretty Lovely |
| Face First | SkinFuel | Rare Beauty |
| Crazy Beauty | Sweetest Sting | Natural by Nature |
| Best Beauty Cosmetics | ColorFetish Cosmetics | Glamor Cosmetics |
| Stunning Operation | Full Coverage | Bare Beauty |
| Coated Coverage | Pink Wish | Enchant Cosmetics |
| Face Forward | Confidently | Coral Kiss |
| True Fresh | CareBerry | GlowEnvy |
| Heaven Blue | Bloom Cosmetics | Gorgeous You |
| Lip Brulee | Soul Spectrum | Naturally Stunn |
| Frost Goddess | Beauty Stop | Fortunate Face |
Creative skin care beauty names
| Age-Defying Beauty Boutique | Eternal Youth Skin Care | Organic Skin Essentials |
| Ageless Beauty Solutions | Flora Fresh Skin Care | Petal Perfect Skin |
| Anti-Aging Skin Solutions | Forever Young Skin Care | Prestige Skin Care |
| Barely There Botanicals | Glamorous Glow | Pure & Plush |
| Blossom Botanicals | Grandeur Beauty | Pure Petals Skin Care |
| Botanica Beauty | Green Goddess Skin Care | PureTouch Naturals |
| Calm Complexion Haven | Green Leaf Glow | Radiant Skin Revival |
| Classic Complexion Skin Care | Green Leaf Naturals | Refined Glow |
| DermaGentle | Herbal Harmony | Regal Radiance |
| Earth’s Delight Skin Care | Lavish Complexion | Serenity Skin Care |
| Earth’s Essence | Luxe Beauty | SkinKind Beauty |
| Earthly Elegance | Natural Radiance Skin Care | Soothing Skin Solutions |
| Earthly Glow Skin Care | Nature’s Glow | Sophisticated Skin |
| EcoBeauty Solutions | Nature’s Touch Skin Care | Timeless Beauty Secrets |
| EcoSkin Solutions | Opulent Glow | Timeless Complexion Skin Care |
| Elite Skin Care Studio | Organic Harmony Skin Care | Touch-Me-Not Nourish |
Read more: Top 100+ Creative Jewelry Store Names & Ideas
Name ideas for nail polish enamel products
| Amber Ambience | Gloss Genius | Paint Pot |
| Artistic Nails | Gloss Glamour | Paint Potions |
| Azure Allure | Glow Girl | Pearl Perfection |
| Bottled Beauty | Golden Glimmer | Polish Panache |
| Charm Cascade | Haute Hue | Polish Passion |
| Charming Nails | Hue Knew | Polished Perfection |
| Chic Charisma | Hue’s Your Daddy | Posh Polish |
| Chroma | Jazz Up | Prettify Palette |
| Classic Chic | Lacquer Luxury | Pretty and Polished |
| Color Crush | Lacquered Up | Radiant Rhapsody |
| Color Fiesta | Lavish Lustre | Regal Radiance |
| Color Lab | Luxe Lacquer | Shade Shifter |
| Color Me Nails | Mani Maven | Silken Secret |
| Color Pop | Moon Polish | Snazzy Nails |
| Color Stop | Mystic Marvel | Sophisticated Shine |
| Coral Caress | Nail Addict | Sparkle Smart |
| Cosmik Kolor | Nail Enchantment | Stroke of Genius |
| Crimson Craft | Nail Envy | Sunshine Nails |
| Divine Drip | Nail Haven | The Mani Mavens |
| Envy Nails | Nail Me Down | The Mint Collection |
| Eternal Elegance | Nail Musings | The Nail Boutique |
| Ethereal Edge | Nail Nirvana | The Polish Posse |
| Five Star Nails | Nail That Look | Tinted Tease |
| Glam Gloss | Nailed It! | Varnish Vixen |
| Glamour Glitz | Nailicious Vibes | Varnish Vogue |
| Glaze Glam | Nails of Fame | Velvet Vogue |
| Glitter Glaze | Nailvana | Vibrant Vogue |
| Glitter Goddess | Nailwise | Vivid Verve |
| Gloss & Glam | Opal Oasis | What a color! |
Unique makeup business names for lipstick shops
| Aesthetic Gaze | Fresh Nectar | Prestige Glamour Co. |
| Allure Visual | Glamour Glimpse | Prismatic Perception |
| Aristocrat Allure | GlamVision Cosmetics | Pristine Petal |
| BareElegance Cosmetics | Grandeur Grace | Pure Blossom |
| BioBalance Cosmetics | GreenElixir Cosmetics | Pure Palette |
| Bloom Bliss | GreenLeaf Luxury | Pure Simplicity |
| Botanical Blissful | HerbalAura Skincare | PureCanvas Cosmetics |
| Celestial Spectra | Illume Impression | PurePalette Luxury |
| Clarity Coast | Imperial Sparkle | PurePetals Organics |
| Clarity Grove | Lavish Luxe | Radiant Reveal |
| Clean Canvas | Luminary Luxe | Regal Radiance |
| Clean Symmetry Co. | Luminous Sight | Regency Radiance |
| CleanSlate Skincare | Luxe Lookbook | Royal Reflections |
| Crowned Creations | Luxe Lumen | RoyalTide Beauty |
| Crystal Clarity | Luxe Lustre | Sapphire Silhouette |
| EarthGarden Glamour | Majestic Velvet | Serene Splendor |
| Earthly Elegance | Minimal Aura | Simple Sculpt |
| EcoBloom Beauty | Minimal Opal Beauty | Simply Chic |
| EcoEssence Elegance | Natural Vine | Spectra Vista |
| EffortlessGlow Co. | Nature’s Harmony Co. | StreamlineSparkle |
| Elemental Elegance | NeatRadiance Cosmetics | VelvetVogue |
| Elite Adorn | OpalAura Cosmetics | Verdant Glow |
| Elysian Elegance | Opulent Glow | Verdant Vista |
| EnchantEye | Organic Opulence | Visionary Vogue |
| Ethereal Elegance | Organic Origins | Visual Velvet |
| Exquisite Essence | Panorama Glow | Vivid Panache |
Explore: 300+ Catchy Bracelet Business Name Ideas for Startup
Unique beauty shop names for eyebrow and lash extensions
| Avenue Lash Artistry | iLash Studio | MonoLash |
| Bare Lash | Lash and Found | NanoLash Nook |
| BarestLash | Lash Layer Love | NudeWinks |
| Batting Beauties | Lash Leap | Peek-a-Boo Lashes |
| Batty for Beauty | Lash Line | PixelLashes |
| Binary Blink | Lash Lure Leisure | PureBlink |
| Blink Boutique | Lash-a-lot Studio | PurestLash |
| BlinkBare | LashBots Beauty | Quantum Lash Quarters |
| Boulevard Blinks | LashCrypt Dynamics | QuietEye |
| Charm Lashes & Charisma | LashEssence | Silicon Lash Studio |
| Chic Sheik Lashes | LashGadget Glam | SimplyLashed |
| Chic Street Lashes | LashHush | Skyline Winks |
| Circuit Lash Lab | Lashionista Lounge | SoftGaze |
| CityGlow Lash Bar | LashLink Solutions | StreetSavvy Lashes |
| CityScape Lashes | LashLogic Pro | TechLash Innovations |
| CodeLash Collective | LashMinimal | The Lash District |
| Concrete Jungle Lashes | LashMuse | The Lash Palette |
| CosmoLash Co. | LashOne | Twinkle Tresses |
| CyberSilk Lashes | LashSimplicity | Unadorned Eyes |
| Digital Lash Design | LashSync | Urban Edge Eyelashes |
| Downtown Lash Lounge | LashTech Trends | Urban Flutter |
| Eye Lure Lashes | Lashware | UrbanEyes Lash Studio |
| Eyeconic Lashes | LashWhisper | Urbanite Lashes |
| Eyelash Interface | Loft Lashes | Urbanity Lash Hub |
| Flutter Finesse | Mascara Masquerade | Wink & Whisper Lashes |
| Fringe Benefits Lashes | MetroBlink Beauty | Wisp Me Away |
| Highrise Lashes | MetroLash Maven | ZenLashes |
Haircuts, hair color, and styling salon names
| Curl Culture | Mane Attraction | Strand Savvy |
| Hair Ambition | Mane Avenue | Strand Secrets |
| Hair Bliss | Mane Beauty | Strand Sensational |
| Hair Bliss | Mane Bliss | Strand Sensations |
| Hair Boutique | Mane Bliss | Strand Society |
| Hair Couture | Mane Emporium | Strand Street |
| Hair Craft | Mane Essentials | Strand Studio |
| Hair Diva | Mane Essentials | Strand Style |
| Hair Dynasty | Mane Event | Strand Stylez |
| Hair Elegance | Mane Evolution | Strand Supreme |
| Hair Envy | Mane Magic | The Hair Affair |
| Hair Flair | Mane Makeover | The Hair Palace |
| Hair Fusion | Mane Mansion | The Hair Spot |
| Hair Goals | Mane Maven | Tress Chic |
| Hair Haven | Mane Movement | Tress Couture |
| Hair Haven | Mane Muse | Tress Dream |
| Hair Icon | Mane Society | Tress Envy |
| Hair Infinity | Mane Society | Tress Express |
| Hair Innovations | Mane Street | Tress Luxe |
| Hair Loft | Mane Utopia | Tress Luxuries |
| Hair Luxe | Maneology | Tress Masters |
| Hair Nook | Strand Artistry | Tress Mastery |
| Hair Perfection | Strand Deluxe | Tress Obsession |
| Hair Sanctuary | Strand Elegance | Tress Style |
| Hair Studio 101 | Strand Elite | Tress Talk |
| Hair Therapy | Strand Experts | Tress Tamer |
| Hair Trendz | Strand Glam | Tress Touch |
| Hair Vixen | Strand Impressions | Tress Traditions |
| Hairitage | Strand Oasis | Tress Transformation |
| Locks & Lather | Strand Perfection | Tress Trends |
| Locks of Love | Strand Quest | Tress Trendz |
| Mane Appeal | Strand Salon | Tress Trove |
| Mane Atelier | Strand Salon & Spa | Tress Universe |
Unique Business Names for Personal Branding
Makeup artist business names
This approach creates a sense of familiarity and personal branding. However, it can easily be overused and may not deliver the desired impact of media buzz. It is more suitable for small-scale stores without significant ambitions for market expansion.
- Adora Bubbles
- Babes Beat
- Belle Up
- Bon Bon Beauty
- Bunny Beauty
- Cheeky
- Color Me Up
- Cookie Lookie
- Cute Luster
- Cute Me
- Daisies
- Go Get Glitter
- Look Lovely
- Meow Meow Makeup
- Peaches and Beauty
- Petite Princess
- Pink Me Please
- Viva beauty
- See Pink
- Sweet O’ Sweet
- Teddy Bear Face
- The Charm Glam
- Wink Wink Glitz
Business names based on style
Using the style of the products or store design to create a name can establish a connection and make it easier for customers to feel positive about the brand.
- The Gilded Thread
- Visage Éternel
- The Sterling Studio
- Charisma & Co.
- The Contoured Canvas
- Elegance Embodied
- The Beauty Muse
- The Polished Look
- The Onyx Room
- The Gloss Gang
- Rebellious Rouge
- Define Your Fierce
- Inkwell & Iris
- Unbound Beauty
- Chrome & Canvas
- The Neon Muse
Keep reading: 15+ Shopify Beauty Themes: The Perfect Solution for Your Beauty Store
Makeup business names after product origin
If your store features a prominent product origin, this can become a strength and a good naming option. It highlights product quality, makes it easier to reach your target audience, and simplifies marketing.
- Wildflower & Co.
- Terra Firma Beauty
- The Barefaced Project
- Botanical Bliss
- Simply Nature
- The Luminous Leaf
- Earth & Essence
- Blooming Botanicals
- Kissed by Nature
- Pure Haven Beauty
- The Green Grove
- Honest Beauty
- Wildwood Wellness
- Rooted in Nature
- The Barefaced Beauty
Makeup business name ideas based on location
Using a location or address as the store’s name helps customers remember it more easily and makes visiting the shop more convenient. Location-based names can leave a strong first impression, often attracting attention due to their uniqueness or familiarity.
Business name ideas using industry terms
In the beauty industry, there are specific terms that only enthusiasts frequently use and understand. Naming the store with industry-specific language shows professionalism, and dedication and builds customer trust.
A look at: 150+ Best Shopify Store Name Ideas to Get Inspired
Unique makeup business names after a product
Many cosmetic stores focus on selling just one product. This approach highlights the store’s specialization while offering a wide range of brands, models, shades, and price points for that particular product.
Catchy Makeup Business Names Inspired by Trends
Naming ideas based on trends
Trend-based names often have short-term appeal but can create significant buzz, helping you reach customers. If lucky, the trend might last, or it could evolve into a memorable or timeless brand element.
Makeup business names in French
This is a popular method because French conveys a sense of luxury, elegance, and professionalism.
In addition to French, Italian store names are also popular thanks to their soft pronunciation and deep meanings.
Makeup business names utilizing intriguing words
If you want to make a strong impression, consider choosing a unique, one-of-a-kind name. Such names can evoke curiosity, making customers want to explore your shop to discover more.
Makeup business names using numbers
Short, unique, memorable, and full of meaning—those are the strengths of using numbers for store names. However, this approach should be considered carefully to ensure it aligns with the message and values you want to convey to customers.
Makeup business names with one word
Choosing a one-word name can create focus and uniqueness. However, it can be limiting in terms of conveying meaning, requiring careful word selection.
Makeup Business Names to Avoid
Overly complicated business names
To name a good, meaningful beauty business, you must definitely rely on the business items and products for sale. Therefore, you should choose names for beauty shops that have specific meanings and potential core values.
We need to simplify and adjust the store name in the purest and most understandable way. You should put yourself in the customer’s shoes and evaluate whether it is suitable or not. This method is very effective and helps your beauty business name become more classy.
Most of the big, famous cosmetic brands in the world use simple – unique – concise – easy-to-imagine names. Partly so that they can design a classy and luxurious logo, and partly to help customers quickly identify the shop. Specifically:
- Rare Beauty: Honoring rare beauty, regardless of race (brand of singer Selena Gomez).
- Fendi Beauty: Magical beauty and attracting all eyes (owner is singer Rihanna).
- Yves Saint Laurent (YSL): The pinnacle of perfection.
- M.A.C: The birth of affordable cosmetics.
- HERA: Natural, pure beauty.
- INNISFREE: 100% natural cosmetics from Korea.
- BOURJOIS: Hello beautiful France.
- Shiseido: Beauty over the years, “forever young”.
- DETOXBLANC: Regenerate your skin.
Common or Overused Words
A common mistake that beauty business owners often make when choosing makeup business names is to choose names that are too generic. This will lead to two main consequences, as follows:
- The shop name becomes ordinary and has no highlight. Names such as beauty shops, cosmetic stores, and makeup shops are names that are too common to stand out from the crowd. Customers will not be able to remember your shop name. Not to mention, a name that is too common will prevent customers from searching for or sharing your brand.
- On the other hand, choosing a generic name can lead to the shop name becoming too long. We can see that it is not high-level and is very easy to duplicate. Moreover, a generic name cannot express the style, uniqueness, or appeal of the store. Not only that, this name is difficult to link to the Internet and does not attract many customers.
Legal Issues
This is one of the top criteria that anyone who takes the step of naming a business owner must pay attention to. Accordingly, you should check the business duplication software to see if the shop is being imitated or infringing on trademark rights.
This step is very important and requires makeup business names to be legal (in accordance with the provisions of the law on business and trade). Therefore, you should spend a lot of time checking and making sure that your business name does not overlap with anyone else’s.
Final Checklist: Before You Settle on a Name
Domain name check
Once you have chosen a name for your store, the next thing you need to do is consider having an online identity. Securing a domain name is extremely necessary.
Not to mention, if you have a famous store with the ability to do successful business, competitors or bad guys can completely take advantage of a domain that imitates your business name to profit or harm the reputation of the business.
Shopify Domain Checker: The Ultimate Tool for Choosing Your Domain Name
Social media handles
In addition to a website address, you should also develop other social media channels. You should make your cosmetic brand name friendly and make it easy to connect with the Internet (mass media). Specifically, fanpages on Facebook, Instagram, and TikTok. In order for the shop to be easily accessible and attract customers, we should use names that follow the above rules (short, easy to read, simplified, with core values and legality).
For example, the brand name associated with the website will be www.BRANDNAME.com. Switching to other social networks, such as Facebook, and Instagram, will have the same positive impact.
Trademark search
If you intend to develop your brand into a large and powerful brand, consider registering trademark protection for your business name.
For the same reasons above, always protect the brand that you have worked hard to think of. The name, after all, is not just for calling, but it also represents the soul of your business.
Conclusion
The above is the most fundamental information regarding how to name beauty businesses to attract customers. Before deciding on a name for a cosmetic business, you must carefully evaluate all relevant criteria, such as clearly describing who you are, what the objective is, and the target market that the brand is going for, etc to make the most appropriate option.
BSS Commerce has created a list of the best ways to choose beauty business names. I hope you decide on a brilliant name for your beauty business.
