Suppose you intend to build your own Shopify clothing stores. In that case, it is a good idea to get inspiration from the best Shopify clothing stores examples because you can learn something significant from these role models and obtain success. Otherwise, if you already have your own Shopify apparel stores operating, it’s also a wise step to see what your competitors are up to.
Online clothing stores can bring back business owners enormous profits. Over the decade, many clothing businesses have obtained success based on the Shopify eCommerce platform. However, there is a dramatic increase in clothing stores in this industry, which results in fierce competition. Thus, it is crucial to create a Shopify store concept with an intuitive interface and stand-out features so that buyers can not resist.
In this article, we will examine the collection of the best Shopify clothing stores. We hope that you can draw valuable lessons from these Shopify apparel stores as you set up your own Shopify clothing stores.
- 1 I – Why build clothing stores on Shopify?
- 2 II – How to obtain success with your Shopify clothing stores?
- 3 III – Top 11 Successful Shopify Clothing Stores
- 4 III – Conclusion
I – Why build clothing stores on Shopify?
Shopify is one of the best and most sought-after eCommerce platforms with over 20% of the eCommerce market share. Shopify is also a total commerce solution that provides users with native hosting, shopping cart functionality, and sales channel integrations without extra fees. Besides, this saves you a considerable amount of time and financial resources.
Also, as a hosted platform, Shopify simplifies store maintenance so you can focus on what really matters. Moreover, you have access to 24/7 technical support and ongoing platform maintenance to reduce the time required and keep your business running smoothly.
1 – Speed of Clothing Stores Built on Shopify
With Shopify, clothing store owners can save a lot of time creating and minimizing time-to-market. This eCommerce platform guides them step by step in the process of building your own Shopify clothing stores, customizing, designing, and, finally, showcasing your products. Shopify Plus development Service only requires a simple sequence of actions, which helps save a significant amount of time and resources. When operating as a hosting system in the cloud, there is no need to generate a code or program an operating system. Otherwise, this would take a considerable amount of time and expense on software or server.
2 – Shopify Clothing Stores Management
If you are new to commercial operations on the Internet, Shopify can manage your Shopify clothing stores effectively. Shopify features a simple interface that ensures platform simplicity and stores management without any inconvenience. Moreover, it is quite simple to learn how the platform works thanks to its easy structure and advanced features. You only need to make full use of all Shopify’s features for online stores.
3 – Elegant and Professional Design
Aside from a versatile design, Shopify comprises more than one hundred professional templates which are flexible and adaptable to all smart device screens, including computers, tablets, and cell phones. Unlike other eCommerce platforms, Shopify offers a wide range of specialized and high-quality templates options. Clothing stores can consider several collections with options recommended by sales sectors to make your final choice. Moreover, if you want to customize and design your website from scratch, you can organize your design with HTML and CSS language editing.
4 – Shopify Clothing Stores’ Application Marketplace
Shopify provides users with many applications that are both free and fee required. Shopify clothing stores need to make good use of this collection of apps to expand the characteristics of stores and improve your company’s productivity. To compete with other eCommerce platforms, Shopify always tries to constantly add resources and features that benefit and facilitate the sales of businesses.
5 – Automatic Updates
Shopify clothing stores do not traditionally update new features. All updates are implemented automatically and constantly to meet performance requirements. Shopify made a great effort to pioneer in implementing the latest resources.
6 – 24/7 Customer Service
If you choose Shopify to empower your clothing store, you can get a unique style and highly trained personnel to solve any problem. Customer service is available all the time, and Shopify consultants will answer your questions and follow up on your requests. You can choose to contact the help center via email, chat, or phone call.
II – How to obtain success with your Shopify clothing stores?
Global retail eCommerce sales are expected to reach $4.9 trillion by the end of 2021, according to estimates. Hence, there is a lot of market demand, so it is challenging to stand out amongst the millions of other stores.
Before starting setting up your clothing stores, you should find the best Shopify stores out there and start identifying their most common traits. You need to figure out something they all have in common, then make good use of successful ways to promote themselves.
Here are a few useful tips to utilize that we borrow from the best Shopify clothing stores.
1 – High-quality customer experience
The best Shopify clothing stores all come with a world-class customer experience. If the best clothing Shopify stores want to gain success, they need to focus on building the best buying experience. It is estimated that around 80% of customers will leave your store because of poor customer experience. If you want to optimize customer experience, Shopify clothing stores need to be visually appealing with a pleasant design and good photography. Besides, other essential functions such as an easy checkout process, easy navigation, no irritable pop-ups, and chatbots with 24/7 assistance should be incorporated into your website. Besides, Shopify apparel stores should maintain engagement through email lists, and quicker resolution for payment and shipping issues.
2 – Brand appeal
Another important factor that influences customers’ decisions is the brand value of the clothes store. Top Shopify clothing stores also pay attention to brand value, they try to have a strong presence on social media platforms like Instagram, Pinterest, and Facebook. Thanks to that, they can get more potential customers and then make more money. In the domain of fashion, Shopify apparel stores can collaborate with popular influencers to gain traction on social media. This can speed up productivity and greatly contribute to their brand appeal.
3 – No unnecessary extra costs
Top Shopify clothing stores provide risk-free payment options and avoid any additional costs during the checkout. Because customers now have less time and they want to save time as much as possible. Unnecessary costs can cause unpleasant feelings for them and they will not return to your Shopify fashion stores next time. Hassle-free payments are one of the most basic expectations of customers. On the other hand, top Shopify stores also offer free shipping and risk-free return policies which partly contribute to their successful stores.
Shopify functions well with multichannel selling with synchronized data. Hence, Shopify clothing stores can use external websites to sell their products, thereby increasing total sales. On the other hand, positive reviews and testimonials gain trust from buyers more than advertisements and product descriptions. Thus, Shopify apparel stores should showcase social proof right on the home page. It is such a wise tactic that has contributed to increased revenues for many top Shopify clothing stores.
5 – Accurate product descriptions
Before making purchases, customers always read reviews from fellow buyers and product descriptions. Therefore, Shopify clothing stores must provide accurate and high-quality product images with extensive product descriptions and accurate size charts.
6 – Fast website load speeds
Customers these days are more engaged in vertical content pieces because they stick with their smartphones all the time. Regardless of any mobile device, Hence, quicker page load speeds are again one of the crucial factors to build the best Shopify fashion stores.
7 – Abandoned cart recovery
Shopify clothing stores need to utilize various cart abandonment solutions, such as email remarketing and web push notifications, which play a crucial role in almost all successful Shopify stores. Capturing abandoned cart details and re-engaging with potential customers has proven to be super-powerful in bringing back lost revenue.
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III – Top 11 Successful Shopify Clothing Stores
1 – Fashion Nova
One of the top Shopify clothing store examples that you should know is Fashion Nova which has become one of the best clothing eCommerce brands and has got $400 million in revenue in 2019. Besides, Fashion Nova is also the most searched and visited fashion brand on Google.
In contrast to stereotypical sizing offered by other fashion brands, Fashion Nova sells clothes for men and women of all shapes and sizes at competitive prices. They aim to make overweight women feel confident and valued. However, what shines the most in their strategy is content generation. This Shopify clothing store tries to post high-quality and helpful content for website visitors on a daily basis. As a result, they bring more traffic to their store and improve customer engagement.
Their inspiring success can also be attributed to their collaboration with influencers like Cardi B. Their clothing has also been featured in music videos by celebrities including Cardi B and Kylie Jenner. They also hold engaging contests that give customers chances to appear on their homepage and receive gifts.
2 – Cettire
Cettire is a Shopify clothing store owned by a US-based company. In addition, Cettire provides clothing for both men and women including shoes, accessories, and bags.
When you visit the Cettire website, you can see different clothing types, including coats, dresses, jeans, jackets, sweaters, tops displayed boldly with cozy colors. Moreover, the clothing on this clothing store is from various designer brands such as Fendi, Dior, Gucci, Dolce & Gabbana, Balenciaga, Givenchy, Off-White. Thanks to that, the clothing store gets good traffic each day.
Aside from high-end products from all the top brands, the free shipping policy contributed significantly to the success of this Shopify clothing store. Regardless of your location, Cettire will ship your orders to you without any additional fees for orders above $250 worth.
3 – Negative
Negative is one of the apparel Shopify stores that is well designed to a minimalist vibe with great product imagery. Therefore, Negative is one of the top Shopify clothing stores that rank high on this list.
The entire clothing store has a minimalist style that comes alongside their brand and mission to display simple, comfortable underwear. Their products with professional images impress customers with a clean design with no distracting elements. Negative’s team tries to make every detail fit its website so that every detail perfectly sticks with the overall design concept.
If you take the same approach as Negative, your store will easily catch customers’ attention with your website design and all product images can shine, stand out and sell themselves.
4 – Reel Life Gear
Reel Life Gear is an apparel store that inspires customers to live out their next adventure with their premium fabrics, and colors inspired by ocean coral and sea life.
Upon first look at their website, customers are reeled in with a variety of content that incorporates their clothing into everyday lives such as posts on social media, newsletters, and a YouTube adventure series putting Reel Life Gear into action.
The store’s success can be attributed to a few factors such as its use of social platforms and its partnership with PowerBuy Checkout on Shopify. PowerBuy is an app that allows merchants to have more successful conversions through their social checkout flow. Since downloading PowerBuy, Reel Life Gear’s average daily orders increased by 66%. This is significant because not only are they ahead of the game with their product, but they are also killing the game in eCommerce with PowerBuy.
5 – Bee Inspired Clothing
The Bee Inspired Clothing is one of the top streetwear Shopify stores that sells stylish global designer streetwear which attracts sporty and dynamic customers. Their products range from jeans, sweatpants, hoods to t-shirts, shirts, shorts, and many more. Sportswear and footwear are also sold in this store.
Bee Inspired Clothing was launched in 2013. The clothing they sell is expertly designed and high quality, which converts their brand into a successful one. Apart from hooking in customers with their high-quality products, their website has a lot to do with their success as well. The Bee Inspired Clothing store has a simple and bold website with diverse images showcasing great products.
Moreover, the store offers from 50 to 60% discounts on some products to buyers. This information is informed directly to website visitors via pop-ups. Furthermore, if customers use the app on mobile devices for the first time, they will get 10 percent off.
They don’t offer a free shipping policy, however, the shipping rates are not very expensive. Retailers can purchase goods at wholesale prices at reasonable rates.
6 – Khara Kapas
Khara Kapas is one of the best Shopify women’s clothing stores based in India. It puts clothing for women, men, and children using high-quality Indian fabrics for sales.
There are many remarkable reasons attributed to the success of this store. All the fashionable items displayed on the landing page give you a true representation of the brand. They symbolize the Indian heritage that the company fosters a sense of belonging.
Khara Kapas features a classy minimalist store layout that creates a delightful shopping experience. It is satisfying for customers to choose their favorite items from a well-categorized banquet of clothing variety. Khara Kapas’ high-resolution images with quality products make customers easily drawn in.
Khara Kapas offers multiple payment options, customers can make payments via Visa, Mastercard, Amex, Discover, PayPal, or Bank transfer. Regardless of your location, you can get access to this online clothing store. Besides, Khara Kapas accommodates multiple currencies and offers international shipping.
7 – Zanerobe
Zanerobe emerges as one of the best Shopify clothing stores you’ll find in Canadian, US, Japanese, and European stores. In the apparel store, they sell pants, tees, shirts, jackets, shirts, accessories, hoodies, etc.
The Zanerobe Shopify clothing store hooks in customers thanks to its quality products and top-notch customer service. With the integrated features and tools of Shopify, it saves a lot of time when purchasing on Zanerobe. Customers face no difficulties in shopping at Zanerobe as it supports several major payment processors.
Like other top Shopify clothing stores, this brand offers free shipping for orders above $99 value. For below $99 orders, shoppers only have to pay a maximum $20 shipping fee.
8 – PinkBlush
PinkBlush is a Shopify apparel store that allows pregnant women to be fashionable. It is a maternity wear clothing store that sells original designs of maternity including dresses, swimwear, loungewear, or intimates. They provide stylish, vibrant clothing which ensures comfort for pregnancy. Additionally, apart from maternity wear, PinkBlush offers both non-maternity standard size and plus-size attire for women.
PinkBlush offers thoughtful items with a wholehearted attitude. They enable pregnant women to find suitable clothes for all seasons when they move on to a different phase in life. They pay attention to both fashion and requirement aspects that perfectly satisfy their customers.
On special occasions, they offer gift cards on their homepage which helps increase sales and refine the output. Gift cards are open to everyone so that life partners, friends, or family can buy something meaningful to give their beloved women. a great way to drive sales because they open up the store to all customers and not just women.
9 – Faherty
Faherty is known as a Shopify clothing store that offers clothing and accessories for men, women, and kids. Their products are designed towards casual and smart casual styles with high-quality standards.
The Faherty online store provides customers with enough information for each product. It almost makes you feel like you are having a live chat with the store owners. Nevertheless, it remains cluttered and innovated all through. When you click on an item, the website will redirect to a full introduction of the clothing item with a full informative product description about size, fabric, design.
Faherty offers a 15% discount for first-time shoppers. Besides, if you create an account on Faherty, you can gain discount reward codes.
10 – Milk Fashion
Milk Fashion is a Shopify clothing store rooted in Perth, Australia. With stocks from multiple brands, Milk Fashion ships internationally and thereby caters to a broad market.
On their website, they divide brands into different categories that help you find what you need easily. It saves a lot of time when you could choose to shop based on the type of clothing item. With a variety of items from diverse brands, Milk Fashion can make more profits and boost sales.
Milk Fashion offers clients many flexible payment options. In case you are not able to make a full payment, you can choose the ‘Afterpay’ option that allows you to pay in 4 staggered installments without interest. This enables buyers with different budgets to buy their clothing items before they are out of stock.
11 – Big Bud Press
Big Bud Press is a friendly Shopify clothing store with a charm and cheery theme. With quite a quirky font, the online stores look much more welcoming and informal. The Big Bud Press caters to unisex buyers with clothing items including casual tops, bottoms, jumpsuits, and even bags. They are all designed with uniquely colorful fabrics and inclusive sizing.
Big Bud Press gives detailed product descriptions for all kinds of products displayed on their websites. Every item comes with multiple pictures taken in multiple angles and a product description with full details. The whole store is organized expertly with specific categories so customers find it easy to find items. Big Bud is equipped with a clearance section. When an item’s price exceeds your budget, you can keep checking the clearance sale section to buy it at a considerable discount.
III – Conclusion
Above is the list of the top 10 Shopify clothing stores examples in our opinion. Hopefully, you can borrow some great ideas from them to start your own Shopify apparel stores. On the other hand, if you already have one, make some improvements to your store so that you can make more profit and bring more value to your customers.
If you have any inquiries, please feel free to contact BSS Shopify Commerce. As a leading eCommerce platform agency, we are dedicated to giving you the best support and website development services. Our wholehearted and certified developers will provide you with high-quality products and services. If you are looking for a reliable partner to build your Shopify clothing stores, we are confident to exceed your expectations and offer competitive costs.