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Magento 2 SEO Extension Suite

Magento 2 SEO extension is a valuable tool for improving your online store's ranking in Google searches. The solution powers everything your shop requires to rank first in search engine results pages (SERPs). Additionally, the extension helps maximize your SEO effectiveness by gaining complete control over all SEO-related features.

Specifically, the main functions of the Magento 2 SEO extension are:

  • Improve your website with 14 Magento SEO features
  • Compatible with Google Search Console
  • Compatible with Magento 2 ChatGPT extension
  • Eliminate redundant content through distinct product URLs
  • Make search results more informative with rich snippets
  • Optimize page meta values using SEO templates
  • Boost store indexation with HTML and XML sitemaps
  • Reduce broken links with intelligent redirects


  • Compatible with M2.4.7

>> Click here to view the tutorial video!

Open Source (CE): 2.3.x - 2.4.x
Commerce On-Premise (EE): 2.3.x - 2.4.x

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Special Price $149.00 Regular Price $199.00
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Special Price $149.00 Regular Price $199.00


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No matter how stunning your website is, if its visibility is not so good and customers can't easily find your site, the site’s conversion rate will not be high. That's why search engine optimization (SEO) is important.

However, if you don't have much time and effort to care about SEO, adapting an SEO extension will be your smart choice.


Magento 2 SEO extension is a premium extension for all SEO needs. It helps your website rank higher in search engine results pages (SERPs), boost site traffic, improve store visibility, and generate more revenue.

Get your expected SEO results with this SEO extension for Magento 2 by BSS Commerce!

Magento 2 SEO Extension - Detailed Features

Magento 2 SEO extension with Rich Snippets - Make Websites More Highlighted on SERPs

Default Magento 2 supports a few snippets for product pages to display on Search Result Pages (availability, rating, price).

Obviously, if you want to make products highlighted on SERPs and steal customer attraction, your products need more than that!

  • Our Magento 2 Rich Snippet stays here to help you:
  • Show various product snippets on SERPs. (price, rating, review, availability, brand, custom properties,...)
  • Display snippets for a category. (name, description, image and product offers)
  • Optimize snippets for business. (name, logo, description, business type, price range, …)
  • Contain a search box to let customers directly search store items from SERPs.
  • Support Open Graph & Twitter Card for sharing pages on social networks
  • Allow breadcrumbs to present better site navigation on SERPs
    2 minutes tutorial to master rich snippet - >>VIEW NOW<<

Advanced Breadcrumbs - Better Site Navigation

Why should you need Breadcrumbs? Because Google really loves it and it's good for Magento SEO obviously!!

Breadcrumbs let Google figure out how your site is structured and Google highly evaluates the site if it is built with good navigation.

The default Magento 2 does support Breadcrumbs, but the problem is that it still has a lot of limitations.

Our Magento SEO extension inherits default features and adds more advanced functions to make your site both user-friendly and Google-friendly:

Determine how breadcrumbs are presented with 2 types of Breadcrumbs:

  • Use Short URL Path and Use Long URL Path
  • Easily adjust breadcrumbs based on category priority ID

Magento SEO Plugin With HTML Sitemap - Give Users an Overview of Websites

An HTML sitemap instructs customers to explore the whole website!

It’s also recommended that you provide an HTML sitemap to reach a higher ranking on SERPs because Google will always reward such a website with user experience improvement.

Even though the default Magento 2 doesn’t support HTML, our Magento URL Rewrite extension can resolve the problem by helping you get an out-of-box HTML Sitemap.

  • Generate an HTML sitemap containing products, categories, CMS pages, and additional links
  • Allow the admin to exclude products & categories from HTML sitemap in the edit page
  • Enter a unique URL key for the sitemap
  • Create specific HTML sitemap for each store view
  • Show sitemap shortcut in the footer or header
  • Auto-update if there is any change in the store’s structure

XML Sitemap - Instruct Google Crawlers to Read Websites

Unlike HTML Sitemap, an XML sitemap is used for Google crawlers to read the content of your website.

This sitemap works as a table of contents, making it easy for the crawler to check what’s on your website and then index it.

Default Magento 2 allows you to set up a very basic XML sitemap, but it’s not adequate for your website.

Our ultimate SEO Magento extension helps to improve your XML sitemap:

  • Generate an XML Sitemap containing homepage, product, category, CMS pages, and additional links
  • Exclude category, product, and CMS pages from Magento 2 XML sitemap
  • Exclude links from the sitemap in the product/category edit page
  • Divide sitemap by category, date, and manufacture
  • Specify a root path for the sitemap
  • Add title and description for the sitemap
  • Provide the best interface for XML sitemap ever

SEO Extension with Robot Meta Tag - Instruct Crawlers to Index Websites

In default Magento 2, you can set up the Robot Meta tag as INDEX, FOLLOW or INDEX, NO FOLLOW, … when you want Google to index your website.

These settings play a role in instructing crawlers to index the site and check back later.

However, it is limited that you are not allowed to customize for each specific page.

In some cases, specifying a Robot Meta Tag for a page is quite necessary because you may not want Google to index some unimportant URLs.

Hence, it’s nothing but this Magento 2 SEO suite can bring you useful features to make Robot Meta tag advanced:

  • Assign Robot Meta Tag for each URL conveniently
  • Select pages to set up NOINDEX, FOLLOW Robots Meta header
  • Edit custom instruction of robots.txt File

Canonical Tag - Guarantee Unique Content

In terms of SEO, Duplicate content happens when multiple URLs point to identical content on a website.

Google doesn’t like this at all because it cannot know which version of a page to index or rank for relevant search queries.

Hence, you can be penalized by Google and your ranking on SERPS will be negatively impacted.

To overcome these issues, the canonical tag is a very ideal solution to tell Google which pages to index and give it greater weight than others with the same content.

This Magento 2 SEO extension also helps you to set up canonical tags easily and quickly:

  • Canonical tag for homepage and product pages
  • Canonical tag for category pages
  • Add canonical URLs from the edit page in the backend
  • Use Next/Previous tag in categories to apply the canonical tag for pagination
  • Add Canonical Tag to layered navigation for filtered results or sorting options

HREFLANG Tag - Avoid Duplicate Content in Multi Store Views

For multiple store views sites, SEO extension for Magento 2 is more complicated. You need to inform the crawlers that you have various versions of the site in different languages.

Hence, Google can serve the right content with the right language for the suitable user.

In case you don’t include this Hreflang tag on your site, Google considers the duplicate content issue due to the similar content between versions of your page.

Our SEO plugin Magento stands by you to eliminate the duplicate content issue:

  • Add Hreflang tag for each store view
  • Select language and country for a store view
  • Enable Hreflang tag for homepage, product, category, and CMS pages

301 Redirects - Increase User Experience

When you delete product pages, customers can face 404 pages without any content. This not only creates a bad user experience but also hurts your SEO so much.

Both removed product pages and images inside will drop out of rankings on SERPs.

Redirects now are a must-have to direct customers to a new page instead of a 404 page.

With SEO plugin for Magento from BSS Commerce, it is easier than ever to make redirects come to reality:

  • Select the default destination to redirect users accessing the deleted product pages
  • Specify a time period to keep redirect on the website
  • Adjust category priority ID to determine breadcrumbs

Meta Tag Template - Auto Generate Meta Tags

Default Magento 2 already supports you to create a meta template for products with only 3 variables like {{name}}, {{description}} and {{sku}}.

However, these 3 variables are not enough to describe your products on meta title and meta description on SERPs, then attract customer clicks.

So how to create informative meta data in the eye of a blink? This all in one Magento 2 SEO extension assists you without any difficulties:

  • Add various Meta Tag templates to apply for multiple products & categories
  • Add meta title, meta description, meta keywords, URL keys, and description to each template
    Support diverse variables to insert into meta tag templates
  • Exclude products/categories from meta tag template updates
  • Track the process of generating meta tag templates
  • Determine the maximum text length of meta data, URL key, and maximum meta keywords
  • Auto-sync new meta data with the default meta data

Image ALT Tags - Make Image SEO-Friendly

It is a mistake that you underestimate the effectiveness of alt texts for images on the content page.

Google crawlers cannot understand your images without alt texts, as a consequence, you may miss out on a chance to be highly ranked on SERPs of Google Image.

Hence, adding ALT text provides image information for crawlers to read and give the image better rankings than others without ALT.

Explore our ultimate SEO extension Magento 2 and you can add alt for images quickly:

  • Create an ALT tag template to apply for all product images on the website
  • Manage all images on a grid and manually edit Alt text of an image right on this grid
  • Exclude product from alt tag template updates
  • Create product image name template

SEO External Links - Retain The Power of Page

This awesome function of this advanced Magento SEO module allows you to auto-mark external links as NO FOLLOW so that Google doesn’t crawl these links anymore.

Hence, Google understands that the power of the URL is not transmitted to external links inside the content

Also, you can add specific URLs to exclude them from the module’s impact.

SEO extension with Toolbar - Full SEO Analysis for Every Frontend Page

Default Magento 2 cannot show you how SEO on your page is performing, but our solution can do it!

On each page on the frontend, you can get an overview about the results of your Magento search engine optimization. The Magento SEO extension will display for you the following information:

  • URL
  • Canonical URL
  • Meta data (meta title, meta description & meta keywords)
  • The number of headings
  • The number of images without ALT text
  • Open Graph and Twitter Card compliance
  • When your information meets SEO requirements, a green tick appears and in case there are still issues, a red exclamation mark is shown in front of the line

SEO Report and Audit - Track SEO Compliance on the Backend

If the SEO Toolbar provides the SEO results on the frontend, SEO Reports helps you check the current SEO situation of your page on the backend. Seo Magento 2 extension gives you a hand to:

  • Show a visual bar to specify the meta title and meta description text length
  • Suggest a range of proper text length for meta title and meta description
  • Make an SEO audit and show SEO results (meta data, main keyword, description & outbound links)
  • Display Google Search Console information of a page (Impressions, Clicks, CTRs, a specific time period)
  • View more SEO report information in a dashboard grid

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Release Note

    • v1.1.4 (Jun 13, 2023): BSS Breadcrumbs M2 
    • v1.1.1 (Jun 13, 2023): BSS Canonical Tag M2
    • v1.0.7 (Jun 27, 2022): BSS HrefLang M2
    • v1.1.3 (Jun 13, 2023): BSS HTML Sitemap M2
    • v1.1.1 (Jun 13, 2023): BSS Redirects 301 Seo M2
    • v1.1.1 (Jun 13, 2023): BSS Redirects 301 Seo M2
    • v1.2.2 (Mar 13, 2024): BSS RichSnippets M2
    • v1.0.6 (Jun 13, 2023): BSS Robots Meta Tag M2
    • v1.0.7 (Jun 13, 2023): BSS Seo Alt Text M2
    • v1.0.7 (Nov 03, 2023): BSS Seo Core M2
    • v1.0.1 (Nov 11, 2022): BSS Seo External Links M2
    • v1.1.1 (Jun 13, 2023): BSS Seo Report M2
    • v1.0.3 (Jun 13, 2023): BSS Seo Toolbar M2
    • v1.2.0 (Jun 13, 2023): BSS XML Sitemap M2
    • Hyva Compatibility:
    • v1.0.0 (Feb 20, 2023): BSS Breadcrumbs
    • v1.0.0 (Feb 20, 2023): BSS HTML Sitemap
    • v1.0.0 (Feb 20, 2023): BSS RichSnippets
    • v1.0.0 (Feb 20, 2023): BSS Seo Toolbar