Shopify Plus is, without a doubt, an efficient e-commerce platform for large businesses. The proof is that over 3,600 merchants use it, including major hyper-growth DNVBs like MVMT and Kylie Cosmetics. So is there a need for Shopify Plus integration when it comes equipped with advanced features for businesses with high-volume transactions?
The answer is yes, especially if you want to scale your sales and allow them to develop exponentially alongside your business. Many systems such as an ERP (Enterprise Resource Planning), a CRM (Customer Relationship Management), a separate piece of software for customer support, social media management, and potentially more are common examples.
Shopify Plus says you can fully expand your store’s potential by integrating third-party apps or existing systems. Thus, let’s start to learn more about this topic!
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Shopify Plus Integration Goes Effective With Dedicated Support
Not only limiting your store with available features, but now the platform supports many Shopify Plus integrations. While already an excellent platform for medium and large businesses, it still encourages you to further enhance your customer experience with the following support.
First, you won’t need a crew to work on your server and back-end programming because the platform is hosted. You’ll also save time figuring out how to integrate your software solutions or start with things like retargeting ads. Shopify’s nearly limitless app store and partner program handle everything for you.
Second, Shopify launched two powerful tools called Flow and Shopify Launchpad. Shopify Flow not only automates internal procedures, but it can also automate data synchronization between compatible applications and Shopify. On the other hand, Shopify designed the Launchpad system to automate advertising and sales rather than back-end activities.
Third, the checkout experience in your store is critical to sales, and Shopify Plus indeed provides a system that fits those criteria. Their checkout process is entirely customizable, allowing you to create rich experiences that can integrate ERP, 3PL, OMS, IMS, and other business platforms.
As large enterprises may expect a service integrated with many Shopify Plus integrations, Shopify features a rich API. Standard Shopify plans feature a rate limit of 2 calls per second and allow bursts of up to 40 calls utilizing a “leaky bucket technique.” Shopify Plus doubles these limits, allowing you to make up to four calls per second in bursts of up to eighty calls.
Finally, Shopify Plus allows merchants to integrate their 20+ supported sales channels. This can range from Facebook Messenger to your long-standing Amazon account to your present POS system.
Read More: Shopify Plus Benefits: Does Your Business Need It? [2023]
Typical Shopify Plus Integrations to Scale Your Sales
Shopify Plus is only one component of your company’s ecosystem, and it must be integrated into your whole operations. This way ensures that your sales and business scale in tandem, allowing you to grow sustainably with less manual input from yourself and with less risk. Keeping this in mind, BSS Commerce, a renowned Shopify Plus development agency, can help you with seven Shopify Plus integrations that can scale your sales below.
Enterprise Resource Planning (ERP)
Do you want your storefront and back office to communicate with one another? You may speed up your sales and fulfillment operations by integrating Shopify Plus with your ERP system and instantaneously syncing all order, product, and inventory data.
Ideally, there are no spreadsheets or inaccuracies to comb through when an issue develops. Your store can automatically control the entire system consistently and, most importantly, accurately.
Shopify ERP Integration – New Era For Large-Scale Enterprises?
Warehouse Management System (WMS)
Integration with a WMS guarantees that your store will automatically cover the fundamentals. This Shopify Plus integration ensures that all stock levels and locations are seamless and exact, with no packing errors.
With Shopify’s continually updated stock numbers, there is no more overselling. Besides, customers will be pleased with the rapid, efficient service you will now deliver; a scalable fulfillment model from a WMS is vital for increasing client retention and sales.
Customer Relationship Management (CRM)
CRM allows you to eliminate clumsy processes and manual labor to get back to business. Besides, you’ll generate more leads, close more transactions, retain more clients, and expand your business. Because all customer information is stored in one location, your conversations are always personal, relevant, and updated.
According to Nucleus Research, while 60% of organizations had invested in CRM integration, less than a third of those companies had expanded that integration to other systems. At the same time, there is an additional expense associated with achieving extended integration. Organizations that successfully integrate CRMs into other systems might realize a 20 to 30 percent increase in sales.
Integrated systems enable consistent messaging across the customer journey, resulting in a smoother experience for leads as they convert to customers. It means that you can transfer contacts formed through marketing technologies more easily to sales through CRM.
As a result, if a company wants its sales and marketing teams to be as productive as possible, it should explore Shopify CRM integration.
Accounting
Accounting software is one of the critical Shopify Plus integrations to assist your business in growing sustainably. To know how much money can be reinvested into the firm and prepare for strategic growth, you need accurate records between your shopfront and finance department.
To estimate losses and plan for unexpected expenses, you also need a strong cash flow system integration.
Point of Sale (POS)
If you have many storefronts, they must display the most current and accurate sales data. When you combine Shopify Plus with your Shopify POS system, you can keep all of your transaction data in just one place, which is convenient to manage.
Your orders are immediately synchronized between platforms and are available in a single dashboard. Don’t get caught up in overselling because of another order; it’s a slippery slope to affecting sales growth.
Marketplaces
By integrating Shopify Plus with any additional marketplaces you use, you can centralize your catalog and track sales and progress as one business. You can observe every point of sale, regardless of where it’s housed, and strategize accordingly by setting shared product categories and other criteria.
By connecting product processes between systems, integration reduces the need for manual modifications to visible information. It also applies to your new centralized inventory management, including up-to-date catalogs and stock levels. Processes are swift and seamless, giving you more time to expand your business.
Read More: Shopify Plus Marketplace – Is It A Good Choice For You
Marketing
Marketing software reaches the right customer at the perfect time and place. When you combine your marketing software with Shopify Plus, the two systems scale together, enhancing the effectiveness of your marketing and sales.
You can learn more about your consumers by using automated data syncs, which feed into individual profiles. This way can also improve the purchasing experience for the user, which leads to more conversions and more effective targeted marketing. The more your integrated systems work together, the greater your sales potential!
Returns
“How do refunds help me scale my sales?” Many people think that this issue is not essential. But it is entirely a misconception. Why?
As your company expands, some customers will inevitably wish to return things. Issues with stock numbers and refunds can aggravate customers and damage reputation. You can convert disgruntled customers into active brand supporters by integrating Shopify Plus with your Returns software.
The Shopify Plus integration also allows you to remain adaptable while ensuring that your consumers are happy with your prompt and competent service and will return to sing your praises. As a result, excellent integration with Returns equals more revenues.
Prevent The Most Common Shopify Plus Integration Errors
Shopify Plus integration is not an easy task, but you may avoid some of the stumbling obstacles in the appropriate direction. The following are the most common errors that businesses can make:
Choosing Wrong Agencies For Shopify Plus Integration
The first stage that Shopify Plus enterprises take to integrate their business is to hire the wrong third-party agency to execute the work. When it comes to agencies, people often think of high costs. Otherwise, you will encounter unreliable agencies with less modern technology with low prices. This approach may not be feasible for newer or smaller enterprises that are just getting started.
However, this is a completely wrong move. You can choose an agency with a reputable, high-tech, skilled developer and affordable cost.
Aside from the expense, the Shopify Plus integration procedure is typically slow if you choose the wrong agency. The longer it takes for salesforce integration, the longer they will have to wait to reap the benefits of its customer experience.
Furthermore, many connector programs aid in the synchronization of multiple software solutions, but most lack the capabilities required to support the intricate components of Shopify Plus integration. They cannot push real-time data and only do so at predetermined periods. Additionally, the platform doesn’t always support workflows to and from Shopify events or other apps.
Fortunately, as a certified Shopify Plus solution agency, BSS Commerce uses cutting-edge technology and analytics to help organizations make the most of their infrastructure assets. BSS has gone a long way and has served over 21,000+ clients worldwide, including both B2B and B2C clients. Thus, you will not need to worry about cases like slow download speed, choosing the wrong connector app, etc.
Running the Integration Through Custom Code
If not hiring an agency, it is usual for Shopify Plus stores to request a Shopify Plus integration from their in-house development team. The most notable benefit of this method is that doing everything in-house saves money over employing an agency.
However, if a custom developer leaves, it can lead to a single point of failure. As a result, their entire system could cease working and cause friction down the road – it’ll be a pain to go back and fix the whole software.
Approaching The Wrong Need
Another problem many businesses face when choosing Shopify Plus integration is approaching the wrong need. This means that you don’t clearly define your store’s needs, but you integrate too many or integrate unnecessary third-party systems.
Not everything is good, which means that not every store needs all seven types of Shopify Plus integration above. It depends a lot on the product, customer, and business size. For example, if you only sell online, you don’t need a POS system.
Failing to define your needs clearly will cost you budget, and time and possibly, in some cases, will slow down your website speed when integrating too much software.
Take Your Shopify Plus Integration to the Next Level With BSS Commerce
Shopify Plus features a simple procedure for integrating various third-party apps that almost anyone can utilize. What is the issue? All the data is stored in distinct databases that are isolated from one another – making the right decisions for your company and customers is challenging.
But there is a way to use all of your Shopify Plus data, including your numerous integrations, to drive sales.
BSS Shopify can help you further extend the power of the Shopify Plus store by integrating 3rd-party systems like ERP, CRM, and marketplaces. You’ll be able to take your store to the next level, including syncing all order, product, and inventory data, expanding your marketing, enhancing the effectiveness of your marketing and sales, etc. This connection will allow you and your team to assist your company’s growth and goals.
Moreover, BSS’s integration service allows retailers to integrate any of their 20+ supported sales channels. This Shopify Plus integration can range from Facebook Messenger to your long-standing Amazon account to your present POS system.
What’s great about Shopify’s multi-channel selling features is that you can sync your prices, fulfillment, and inventory across all of your channels from one location rather than updating them independently. Furthermore, omnichannel marketing can be implemented in as little as a day.
Simply select a plan to improve and activate a recommended pre-populated technique ready to launch. You will be able to configure the entire customer journey across different channels in real-time.
Final Thoughts
Have you prepared to boost your sales by using Shopify Plus integration?
Shopify Plus integration can help you simplify managing your merchant needs, whether you are a B2B, B2C, or both. While this document can serve as a Shopify Plus integration guide, speaking with one reputable agency is recommended.
BSS Commerce’s integrating existing systems service can assist you in extending the capability of your Shopify Plus store. By incorporating third-party systems like ERP, CRM, and marketplaces, all of your data streams through a single plug-in and provides you with access to all of your data in a single display.
