Ella Shopify Theme Review 2024: Features, Price, Pros & Cons

You can do away with the need to locate your business and the associated costs of opening a physical store by utilizing an eCommerce platform to host a digital store. In exchange, to help convert visitors into customers, your online store needs to make sure it is user-friendly, appealing, and compatible with mobile devices, among many other things.

To ensure that their online store is consistently highly recognizable, sticks out from the competition, and is distinct from others in the market, business owners are constantly searching for feature-rich themes with a plethora of customization options.

The Ella Shopify Theme consistently tops the charts as one of the most popular themes, fulfilling all essential business requirements across various sizes and industries. This article aims to explore what makes this exceptionality stand out in-depth – let’s delve into it now.

Ella Shopify Theme: An Overview

What is the Ella Multipurpose Shopify Theme OS 2.0?

Essentially, a theme determines how your Shopify store appears – not just the storefront, but also its features such as the shopping cart, product variants, and product filters. Of course, you have the right to customize your store in whatever way you want, but only if the Shopify theme you choose provides you with enough features to do so.

Ella multipurpose Shopify theme has been available on the theme market for nearly 10 years. Although Ella Theme is not included in the Shopify Theme Store, the practice of using existing Shopify themes from the Theme Store does not affect Ella Theme.

Ella, designed and developed by HaloThemes, is one of the best-selling themes on ThemeForest – a popular website template marketplace. It’s multipurpose, has a variety of layout options and a plethora of functions, is regularly updated, is simple to use even for non-techies, and has many unique built-in features.

Pricing

Ella Shopify Theme price is available for $89, which is only roughly half as much as premium themes on the Shopify Theme Store. That’s the price for the standard license, which limits the theme’s application to one store. Additionally, the theme’s six-month support period is quite short. After that, if you would like to continue using this support service, you will need to pay an extra $33.25. Consequently, the entire expense will exceed $100.

The theme is available for download on the ThemeForest website following payment. After that, the theme’s complete zip file package will download to your computer.

Furthermore, the Ella Shopify Theme’s extended license carries a cost of $2800. This charge provides you with expansive usage rights across multiple websites. Don’t panic over Ella Shopify Theme price – consider procuring an extended license when your business expands and flourishes – and expands it will.

Who is Ella Shopify Theme ideal for?

Unlike some other best Shopify themes that are geared at or only suitable for specific sorts of businesses or industries, the Shopify Theme Ella can be said to be suitable for all businesses in all industries. Ella Multipurpose Shopify theme is designed for business owners who desire a theme with more features, diversity, and customization capabilities than standard free Shopify themes, yet at a reasonable price. A regular license will suffice for startups and small to medium-sized businesses. For big businesses, extended licenses are a good investment.

Furthermore, with its elegance and visual appeal, Theme Ella Shopify is well suited to visually focused industries such as fashion, beauty, and art. Of course, these are just a few examples, because the available layout options and customization of this theme allow you to build your store in whatever ways you like.

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Review

Ella Shopify Theme has a rating of 4.79/5 on ThemeForest, with over 1000 reviews. The majority of reviews praise the features of this theme, as well as its high customization and speed. Furthermore, users reported satisfaction with the Ella Shopify Theme documentation, stating that it was very clear and complete and that the support team replied to customer complaints swiftly and effectively.

Negative remarks, on the other hand, primarily complain about the functionality of obtaining support via ticket submission and receiving slow responses from the support service. The theme provider addresses each of these comments in great detail.

Ella Shopify Theme Review: Highlight Functions

Enhanced SEO

SEO optimization is a requirement for every eCommerce platform in general and for any digital business in particular. If SEO is ineffective, your store’s ranking on popular search results sites may suffer. In other words, the store may become invisible in the perspective of customers, since low visibility appears to most buyers to imply a lack of trustworthiness.

Effective SEO, on the other hand, will guarantee your store’s ranking on well-known search engine results – and that it will stay there in the long run. It will also boost traffic and conversions, as well as assist visitors in becoming prospective clients and eventually devoted ones.

The Ella Shopify Theme optimizes SEO, as it incorporates Google’s rich product snippets feature – an enhanced method of presenting search result snippets that go beyond mere text – thus amplifying your store’s visibility on SERPs. Moreover, this theme has a potent blogging function that facilitates customer engagement through article sharing for additional SEO advantages.

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Various Custom Pages

Ella Multipurpose Shopify theme OS 2.0 also offers customizations for basic essential pages – like FAQs to answer customer questions without making them wait for help from the support team; Contact Us with basic contact information; Lookbook allows you to create image collections of the store’s products;

There are also Landing Pages for enhanced conversion, Brands layout A-Z, Portfolio, About us, 404, and Shop Instagram, among many others. All to help you create a convenient store full of information without too many technical requirements.

Numerous Layout Options

It’s not hyperbole to state that a lot of merchants prefer to use the Ella Shopify Theme for their preference of its layout options, as well as the headers and footers. All of these are a visual feast and can transform your online store into an art exhibition or fashion show.

Ella now provides up to 27+ homepage layouts and lets you or any authorized person in your company alter the page using both premade blocks and custom blocks at the Editor Board. The aforementioned custom pages (FAQs, About Us, Portfolio, Reviews, etc.) can also be added using the Editor Board to enhance the professional and eye-catching appearance of your store because of their comprehensive content.

The Category Page has at least six layout options, while the Product Page has at least nine. Great numbers if your company offers a wide range of products, and don’t be concerned about too many products making your store disorderly and overwhelming customers. 08 Mega Menu layouts display categories and subcategories as a map to assist clients in navigating your digital store.

Furthermore, Ella Shopify Theme built-in automatic image resize tool enables you to effortlessly alter photos to fit and complement the layout as well as the header or footer you’ve selected.

AJAX Navigation

The Ella Shopify Theme is updated often, but of course, it doesn’t impact your store. One of the positive results of the regularly updated characteristic is that this theme has tags-based Ajax layered navigation. This is a better way to utilize tags to select your products based on price, brand, size, color, or other criteria. These tags can work simultaneously.

Customers may look for products more easily and quickly thanks to the layered navigation feature. As a result, the journey from the customer’s cart to the checkout procedure takes less time, and the customer will not feel rushed by you.

Mobile Responsiveness

These days, consumers can shop online from anywhere, on any digital device, and it’s fast becoming a daily practice. Thus, businesses must use a theme that works with a wide range of digital devices, particularly common ones like smartphones and tablets. This Ella Multipurpose Shopify theme is fully responsive to the devices listed above. Customers can also select from various element selections while utilizing it on desktop or mobile devices.

Additionally, its mobile device compatibility optimizes Shopify Ella Theme’s Instagram Gallery feature. You don’t have to be concerned whether customers can browse the Instagram section of your storefront on their phones or not.

Cart Features

Business owners should pay attention to the cart features, for they influence their customer’s decision to make a purchase. To enhance the experience and boost brand engagement, your store needs convenient and flexible cart features. The addition of Ajax cart features in the Ella Shopify Theme improves the user’s experience by ensuring that one can add the products to a cart, without the inconvenience of page reloading.

Ajax Cart Popup

That is why this theme has an awesome AJAX pop-up cart for you. The option saves time for customers by enabling them to modify the product variants and other elements, and then directly put it into the cart without having to refresh the page or go to the cart page.

Additionally, merchants can have the “You may also like” block in the pop-up AJAX cart as an upselling segment. You can opt for a drop-down cart that becomes visible when customers press the bag icon or the wishlist icon. This way, they can have a quick look at their cart and proceed with checkout immediately.

Ajax Sidebar Cart

The Ajax sidebar cart feature offers you a more convenient way to manage your online store’s contents. It enables your customers to swiftly modify and update quantities while browsing, and can also augment their shopping carts with new products – all without experiencing the inconvenience of page reloading. Ultimately, this will amplify usability and user experience as customers browse through your store to find their desired products.

Sticky Add to Cart

With the Sticky Add to Cart, customers can see the Add to Cart suggestion even when they scroll past your product images. That is why it makes a good option for boosting efficiency in your store. Offering such a feature in your store allows for displaying short descriptions of the products placed into customers’ carts as they continue browsing through your digital store. Furthermore, the one-click checkout feature will ensure customers an easy and quick checkout process.

Many Languages & Currencies Support

Two things that are often ignored by many other themes and are overlooked by many businesses are languages and currency. Multi-language support is vital if your store sells products that are made in or imported from other countries if your business targets a wider range of clients from different nations, or if you seek to grow your business in the global market.

Ella Multipurpose Shopify theme OS 2.0 provides these two functionalities. They contribute to a better customer experience by automatically translating information on a store into another language without requiring clients to wait for assistance from the support team.

Similarly, support for multiple currencies offers comparable advantages. Customers will inevitably give a store with these attributes positive reviews, and that store will stand out from competitors in the marketplace.

Stores Using Ella Shopify Theme to Get Inspired From

Nine Space

Utilizing layout options of Ella Shopify Theme to create a website that looks clean and peaceful but equally warm and homely, Nine Space’s digital store brings an environment full of love to call it home. With product lines ranging from bedding to home decor to bathrobes and nightshirts, Nine Space’s categories are streamlined and neatly arranged without confusing customers. In addition, the headers are designed just enough to show off the company’s main products.

Lootah

Lootah, a long-standing perfumery brand from the UAE, is an example of a business that uses the Shopify Ella Theme. Lootah’s website is more than just a product showcase – it is intended to become, and has become a store with an expensive, noble, elegant, and wealthy reputation in the large eCommerce market.

Visitors to Lootah’s website will feel as if they have entered an exhibition of perfumes and fragrances dating back from the 1950s to the present. The principal hues of the company’s iconic perfume bottles are magnificent golden tones and pristine white. A menu with all of the necessary sections, such as Best Sellers, Contact Us, and Store Locators,…, as well as an Instagram Gallery area, assist this brand in reaching clients in the international market.

Alternative Options for Ella Shopify Theme

Of course, there are still a ton of other theme alternatives available on the ThemeForest website in addition to the Ella Shopify Theme. Back to the Shopify Theme Store, Eurus Theme by BSS Commerce is a choice for businesses with extensive product catalogs and limited-time operations.

Eurus Theme is appropriate for businesses with a wide range of product categories because it includes Lookbook and Image Gallery features that allow your store to display products as beautifully as possible without causing clutter. There are other Product Discovery features such as Collection page navigation, product filtering and sorting, sticky header, and enhanced search, among many other functions.

In addition, Eurus boasts a feature set that is more feature-rich than many Shopify themes. To enhance the customer experience, consider using countdown timers, gift wrapping, and pre-orders. Languages supported by EU translation utilities include French, Dutch, and Espanol, among many other European languages. The Eurus Theme works with Shopify’s most recent versions and will undoubtedly endure as the platform’s features increase.

Final Thoughts

To put it briefly, the Ella Shopify Theme is one of the best themes available for eCommerce right now. It’s packed with features, offers a plethora of layout options, is simple to customize even for non-techies, fits your budget, and can grow with your company.

To further enhance Shopify Theme Ella’s reputation, the theme has relatively few negative reviews, most of which focus on customer support rather than theme quality. Ella Theme’s ease of installation and frequent upgrades to stay current with the ever-evolving industry are good reasons to utilize it.

If, as previously indicated, you would prefer to return to the themes available in Shopify’s theme store, Eurus Theme by BSS Commerce Shopify is also a wise option. Additionally, it offers all the cutting-edge features that businesses in general and digital stores in particular require to improve customer experience, boost Shopify conversion rates, and become more and more scalable.

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